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Eric is a creative, an entrepreneur, and a co-founder of TruScribe. He has helped to grow and expand the services of the company and oversees innovation of new products such as Infographics and Graphic Recording Services. Eric is also the creative mind behind Squigl, software that turns text to video. When he isn’t busy with his entrepreneurial adventures, Eric enjoys spending time with his wife and two young children, biking, and playing all the tabletop games.

Scribe For Action Producer POV

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Eric Oakland
August 17, 2017 / Published in Scribe For Action
SCRIBE FOR ACTION WINNER – NORTH STAR ALLIANCE North Star Alliance’s network of Blue Box clinics help hard-to-reach populations in Africa; mobile populations left without access to the most basic health services. Since 2006 they have expanded to 40 clinics, 3 laboratories in 10 countries and approximately 200 employees. They were a great candidate for
Blog

The Business Benefits of Whiteboard Animation Video

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Eric Oakland
June 12, 2017 / Published in Whiteboard Video
Sure, there’s no arguing with the fact that whiteboard animations look great and are fun to watch. However, this unique medium has so much more to offer than strict entertainment value. In fact, there are a number of circumstances in which the use of whiteboard animation style videos provides increased business benefits to organizations of
Blogbusiness benefitsreaching your audiencesales tools

Announcing Squigl Whiteboard Animation Software

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Eric Oakland
March 29, 2017 / Published in Video Software
Squigl - Quick to Create, Quick to Learn
SQUIGL IS LIVE! Squigl, a groundbreaking Whiteboard Animation software platform that turns text to video, is finally here! We’re thrilled to make the big announcement and this is just the beginning. When we first launched TruScribe whiteboard animation software in 2016, we were thrilled at the thousands of users, invaluable feedback, and amazing encouragement that
BlogSquiglTruScribe Whiteboard Animation Software

Marketing and Moral Persuasion

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Eric Oakland
March 13, 2017 / Published in Content Marketing, Scribology
As the first installment of our “March of Minds” retrospective, we look back at a video we produced for the TEDx Hogeschool Utrecht event from back in 2011. Age old philosophical discussions of free will have been brought to relevance due to our information rich digital advertising landscape. Is the art of persuasion, especially in the
Blogpersuasion

Content Marketing for Professionals: Enterprise Marketer

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Eric Oakland
November 02, 2016 / Published in Content Marketing
Is a whitepaper more effective for content marketing than a case study? What’s the best way to target our next blog post? Does your company focus on mobile strategy or web strategy? What kinds of mobile integrations will enhance our product’s adoption rate? Every marketing professional knows that content is king, promotion is queen, and
Blogcontent marketingVisual Storytelling

Content Marketing World – Visit Us at Booth #7

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Eric Oakland
September 08, 2016 / Published in Content Marketing
Top 5 Reasons to Visit Us at Content Marketing World Our booth (#7) is staffed with friendly TruScribe video content experts who look forward to connecting, networking and meeting you. Our Fortune 500 customers tell us we make the best whiteboard videos they’ve ever seen, done by the best artists and production staff you’ll find
Blog

Constructing a Compelling Whiteboard Video Script

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Eric Oakland
August 06, 2016 / Published in Scriptwriting, Whiteboard Video
In these days of 24/7 connection and mobile everything, the impact of videos on sales and marketing is a no-brainer for marketers and sales reps. The question now is – how do you write a compelling whiteboard video script? That of course depends on your product or service and your target market to a large
Blog

Whiteboard Animation Volkswagen Case Study

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Eric Oakland
August 04, 2016 / Published in Whiteboard Video
Volkswagen’s Got Game The Volkswagen brand is known for its engineering excellence, forward-thinking product styling, and its creative marketing. (Darth Vader anyone?) This creativity is part of the corporate culture, so it’s not surprising Volkswagen’s After Sales Curriculum Designer, Darrin Martin, came up with a uniquely fun and effective way to train staff – gamification.
Blogchannel marketingcontent marketingdigital mediaelearningvideo marketingvolkswagenvwvortex

Great Nonprofit Opportunity! Scribe For Action 2016

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Eric Oakland
July 14, 2016 / Published in Scribe For Action
Want to tell the world about your amazing nonprofit? Apply now for consideration- your nonprofit could receive a full-service TruScribe whiteboard animation video at no cost. TruScribe is passionate about helping your nonprofit succeed. Since 2011, TruScribe has created pro bono whiteboard animation videos for many nonprofits, including: DevEd, Blank on Blank, Magazine Literacy, Things of
Blognonprofitpro bonowhiteboard animation softwarewhiteboard animation video

Glyphs! Wait, What is a Glyph?

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Eric Oakland
June 14, 2016 / Published in Visual Storytelling
It’s easy to think that GLYPHS are the same as GIFs or Emoticons, but there’s more we can do with them. We’re glyph-fanatics, and we’re happy to spread our glyph knowledge with you. In a sentence, glyphs are simple, meaningful images that animate as if drawn, and when used to create videos, they increase user
BlogdrawingemoticonGIFglyph
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