Content marketers aim to share information and to educate their audience about certain topics. If you are in the advertising industry, you can understand that choosing the right approach is important. You need your audience to trust you and your content. You want them to see you as an authority offering educational and informative content
If you’re in the consumer packaged goods (or CPG) space, you know better than most the unique advantages of challenges of the business. As Shopkick puts it, “Companies that produce or sell CPGs have the advantage of enduring demand, as consumers will always need these products… but, the CPG market is saturated, and switching costs are low for consumers who
Whiteboard animations are effective tools for explaining complex topics and simplifying difficult ideas. And when people say “whiteboard animation”– those are probably the first things that will pop up in your mind. You might have seen a whiteboard animation about quantum physics, the solar system, and other complicated subjects. However, that is not the only
A custom whiteboard animation video is a classic choice for explainer videos that companies can use for internal seminars or even for advertising purposes. It is a great option for brands that want to present an innovative idea that people may have problems understanding right off the bat. It is also a great tool for
Whiteboard animation videos can do wonders for all sorts of industries. It is a great way to educate, advertise, promote, and raise awareness. It is a fun way to discuss complex ideologies and turn them into easy-to-understand clips through entertaining animations. Different Whiteboard Animation Character Styles Much like words in articles and blogs, cartoon and
Creativity has become sufficiently understood and celebrated that, looking back, it’s hard to imagine a time when it was considered unimportant. But pieces like Theodore Levitt’s 1963 article “Creativity is Not Enough,” provide a full-throated opposition to the value of creativity in business. To let the fantasy-prone creative types have their way, Levitt insists, would
Non-profit or cause-oriented organizations do not aim to gain profits for their owners, instead, they intend to raise funds and awareness for the organization’s objectives and goals. Most cause-oriented organizations need donations to stay up and running and the first step in garnering support is getting their message out to the world. Unfortunately, some causes
