Video marketing isn’t just about views, though those are crucial—it’s about next steps and in using it to generate leads. Purposeful content creation works.
If you’ve bought into the myth that you need short content, you might be surprised to learn that the average viewer watches 6.8 minutes to a typical video.
When video is added to your marketing funnel, the benefits come fast and furious. Read about the types of videos for each stage of your customer's journey.