As the first installment of our “March of Minds” retrospective, we look back at a video we produced for the TEDx Hogeschool Utrecht event from back in 2011. Age old philosophical discussions of free will have been brought to relevance due to our information rich digital advertising landscape. Is the art of persuasion, especially in the
Surprise your learners with TruScribe training videos — a learning method that really works Wouldn’t it be great if you could just pour knowledge directly into employees’ heads? Because when it comes to training, providing the information is the easy part. What’s hard is getting them to actually absorb it, in a way that
Many people are not aware that the user experience is a central part of the design of a successful product. That experience involves the science and art of designing a product so that it is easy to use, meets expectations and business goals. There is an entire methodology behind designing a user experience. We’ve teamed
We’ve all seen it: A friend, family member or colleague has a genius startup idea for a product, service or cause, but the idea falters before ever making an impact. Why? Your connection failed to reach his target audiences in a compelling, memorable manner. To succeed in a competitive marketplace where consumers are growing increasingly
So, you’ve got a new video for use in disseminating your company’s message online. The narration sounds great and the images are certainly compelling – so why aren’t people engaging with your new content in the way you expected? Enter video analytics. No matter how good your message “feels,” being unaware of how often and