How to Tailor your Visual Story to your Audience

Wednesday, 22 April 2020 / Published in Visual Storytelling, Whiteboard Video
Localization tailors your message to your audience
Localization, or the modulation of your visual storytelling for different regional audiences and cultures, demands an understanding of your audience.

How Content Marketing Can Improve Your Sales

Tuesday, 21 April 2020 / Published in Whiteboard Video
How can content marketing improve sales?
Why does content marketing matter for sales? More awareness, especially coupled with positive feelings for the brand, consistently improves sales.

How to Write a Script for a Complex Topic

Thursday, 09 April 2020 / Published in Scriptwriting
Scriptwriting for Complex Topics
It can be difficult to write a script that turns unengaging subject matter into a successful video. How can you write a comprehensible and memorable video?

How to Choose Images in Visual Storytelling

Wednesday, 08 April 2020 / Published in Visual Storytelling, Whiteboard Video
How to Choose Images
visual storytelling, imagery set expectations for your audience and determine their level of engagement and retention.

When to Avoid Visual Storytelling

Tuesday, 07 April 2020 / Published in Whiteboard Video
When not to use visual storytelling
Visual storytelling works extremely well in many, many contexts. There are times, though, when it makes sense to avoid visual storytelling.

From Stone to Science Fiction | Examples of Visual Storytelling

Tuesday, 31 March 2020 / Published in Whiteboard Video
Examples of Visual Storytelling
There are many examples of visual storytelling beyond video that people have employed for millennia. Let’s look at some examples.

Alternatives to Live-Action Video for Your Business

Friday, 27 March 2020 / Published in News, Whiteboard Video
Alternatives to Live-Action Videos for Your Business
If your business is looking for a way to keep up video production and avoid the current risks of live-action filming, remember that you can communicate with video in other ways.

Top 10 Reasons to Use Hand- Drawn Videos

Wednesday, 25 March 2020 / Published in Whiteboard Video
Why use hand-drawn videos?
At TruScribe, we’re privileged to work with talented and experienced artists. Their hand-drawn images are exactly what our clients’ videos need to strengthen scripts and increase message retention. We recognize that it’s not just the strong images that bolster our videos. Our dedication to hand-drawn videos boosts engagement and retention just as much as the images themselves. Here

How to Write a Great Whiteboard Video Script

Tuesday, 24 March 2020 / Published in Whiteboard Video
How to Write a Great Whiteboard Video Script
A whiteboard video script contains your message, and drives your video’s visual storytelling. How should you write a great whiteboard video script?

Whiteboard Video: Components of a Video

Wednesday, 18 March 2020 / Published in Whiteboard Video
Components of a whiteboard video
From script to drawings, audio, filming, and editing, the components of your whiteboard video all serve the same purpose: to connect with your audience.