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TruScribe’s Spoken Messaging Advice

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Andrew Herkert
July 05, 2022 / Published in External Communications, Scriptwriting
Up to 75% of the population has some degree of fear of public speaking. You’re not alone, and we’ve got some tips to help you succeed with your next speech or presentation. With a focus on the right things and the right prep, you’ve got nothing to fear!
audienceCore conceptsSentence StructureSpeechSpeech PracticeWord substitution

Finalizing Your Script: A Strong Video’s Foundation

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Andrew Herkert
June 28, 2022 / Published in Content Trends, Creativity in Business, Scribology, Scriptwriting, Whiteboard Video
Ensure that your script doesn't need to change, even if this means delaying script finalization. A strong, intact script is worth it.

Co-Creating Your Script with TruScribe

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Andrew Herkert
June 23, 2022 / Published in External Communications, Internal Communications, Scriptwriting, Whiteboard Video
Everything’s easier with a template, right? Well, easy isn’t the point of a TruScribe project—success is. Our scriptwriting process is highly customizable and collaborative at the highest level, ensuring the best possible script for your video. Read on to learn more!
Business VideoCo-CreationCollaborationCopywriterPartnershipScriptwriting

The Three Goals of Business Scriptwriting

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Andrew Herkert
March 17, 2022 / Published in External Communications, Scriptwriting, Whiteboard Video
Business scriptwriting can feel overwhelming, but by pursuing these three goals (and a bonus tip), you can make your messaging easier than ever!
audienceCTAEmotionMessageReworkRewrite

Scriptwriting with SMEs: Three Great Tips

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Andrew Herkert
March 15, 2022 / Published in External Communications, Internal Communications, Scriptwriting, Training & Development
A subject matter expert can make a great writing partner. Take a look at our best tips to work together on your message for a great video!
Active ListeningExpertMatterPartnerSMESubjectWriting

The Message Matters More

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Andrew Herkert
February 15, 2022 / Published in External Communications, Internal Communications, Scribology, Scriptwriting, Whiteboard Video
It's all about story... or is it? Story can certainly play a vital role in engaging your audience, but it's your characters--and their emotional weight--that really matter.
EmotionLuke SkywalkerMessageplotPlot as vehiclestar warsThe Smoking ManThe X-Files

Writing a Script for Voiceover

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Andrew Herkert
February 03, 2022 / Published in Content Marketing, External Communications, Internal Communications, Scriptwriting, Whiteboard Video
The best medicine against a script that will sound awkward when read aloud is to simply read it aloud, or have someone read it aloud back to you.  Come prepared to your voiceover session with the best script you can bring with these straightforward tips.
Active VoiceConversationalJargonScriptwritingvoiceoverWriting for voiceover

How to Write an Effective Product Video Script

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Andrew Herkert
February 10, 2021 / Published in Products and Services, Scriptwriting
Learn how to write a product video script so you don't lose viewers due to the by-the-numbers nature of some of the material.

How to Write B2B Video Scripts

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Andrew Herkert
April 29, 2020 / Published in Scriptwriting, Whiteboard Video
How to Write Online Scripts for B2B Companies
Follow these tips on how to write B2B video scripts that connect with your audience. You will drive interest, and soon revenue, to your brand.

Frequently Asked Questions for Video Scriptwriting

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Andrew Herkert
April 28, 2020 / Published in Scriptwriting, Whiteboard Video
Scriptwriting for Whiteboard Video
Let’s take a look at some of the frequently asked questions of a first-time whiteboard scriptwriter, and how they can be addressed.
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