SEO For Video

June 30, 2022 / Published in Content Marketing, Content Trends, External Communications
SEO is a popular term, but what does it really mean for you—especially as a video marketer? SEO can help major search engines drive traffic towards your video and brand, and it only takes a few techniques to improve that traffic. Read on to increase your video’s visibility!

A Brief History of Video Marketing

May 10, 2022 / Published in Content Marketing, Content Trends, External Communications, Visual Storytelling, Whiteboard Video
In the video marketing world, history matters. How else can we repeat the revolutionary techniques of cinema that still work in marketing today? Take a walk with us down the timeline, and see which video marketing attributes have roots in 1895!

Visual Storytelling for Internal Communications

April 12, 2022 / Published in Human Resources, Internal Communications, Visual Storytelling
When you communicate with your employees, you need them to not only tune in, but take action. You don’t want to be just one more email in their queue, or schedule another eyes-glazed-over meeting. Visual storytelling is the relatable, high-impact add your communications need.

WarTok and Activism Through Video

March 10, 2022 / Published in News, Visual Storytelling
Video and images of war can be our best chance at stopping the bloodshed. Join us as we examine visual storytelling in the Ukraine conflict.

Neuroscience, Learning and Communications

March 01, 2022 / Published in Content Trends, External Communications, Internal Communications, Scribology, Training & Development, Whiteboard Video
Our content creation is guided by the principles of Scribology--but where do those principles come from? Read on to learn more about the scientific background of our content creation principles!

Solving for “Why” with Whiteboard Animation

February 24, 2022 / Published in Content Trends, Creativity in Business, External Communications, Internal Communications, Scribology, Whiteboard Video
We understand that not everybody is as familiar with whiteboard video as we are. So let's get into it, and see why whiteboard is the perfect choice for your message!

Reaching Visual Learners Through Whiteboard

January 13, 2022 / Published in Human Resources, Training & Development, Whiteboard Video
While much time and energy is spent on certain learning styles, the visual learning style deserves more focus--and one great way to serve visual learners is whiteboard video!

Ways to Use Whiteboard Animation

December 21, 2021 / Published in Content Marketing, Content Trends, Creativity in Business, External Communications, Internal Communications, Sales, Training & Development, Whiteboard Video
You've made a whiteboard video—great! Where should you showcase it? How about... everywhere? Read on for some great internal and external uses of whiteboard video.

2022: Trends and Predictions in Communications

November 23, 2021 / Published in Content Marketing, External Communications, Human Resources, Internal Communications
As the world continues to demand adaptation and growth from successful organizations, TruScribe looks at communication trends going into 2022!

How to Finally Move on from Slide Presentations

April 25, 2019 / Published in Graphic Recording, Training & Development
For Better Meetings, Ditch Boring Presentations Are you still driving the same car you drove in 1987? Your answer is likely no, and your reasons are probably numerous: That car’s inefficient by 2019 standards it’s broken down; it’s just plain ugly! But there’s something else that’s been around since 1987 that you’re either using or