If you’ve got a passion project you’re committed to seeing through, you’ve probably considered or started working on crowdfunding your idea. While online fundraising for your project can be effective, there are a few tips you can use to boost attention and retention among visitors to your page and encourage them to support your project. One extremely engaging way is through graphic facilitation.
Graphic facilitation or graphic recording brings an artist to you, either live during meetings or conferences, or in a digital meeting. Your artist will record visual notes of the conversation and from that, you can choose to keep those notes, or have those notes turned into a video or infographic that you can share with your team or with the world.
Graphic Facilitation Helps You Create The Perfect Piece Of Content
Bill Gates originated the “Content is King” phrase in an article on the Microsoft website in 1996, and there’s a reason it’s lasted as long as it has. Having quality content is absolutely essential in any online advertising, but especially for crowdfunding pages. Your content will contribute to your keyword rankings, helping visitors find your page in the first place. Once they find you, it’s time to intrigue and capture them. Using graphic facilitation services ahead of a crowdfunding campaign will help you to develop content from your organization’s key messages that will stay relevant at the time your campaign begins, and even 10 years down the road. The point of graphic facilitation is provide a visualization for your business concepts and ideas – it’ll always be useful to have in your back pocket.
Graphic Facilitation Will Help Convert
There’s a reason that all of the most successful and popular crowdfunding pages seem to have a video. Making use of explainer videos can increase your chances of a visitor contributing to your project. This is because videos, including simple sketch videos, catch your visitor’s attention and provide information in succinct, easily processed ways. The simpler it is for someone to understand your project, the more likely it is they’ll help you reach your goals.
Contact TruScribe For Graphic Facilitation
Setting up your crowdfunding page using these tips can help you see success in your passion projects. Thinking about using graphic facilitation to develop a video or infographic for your online crowdfunding campaign? Contact TruScribe for more information on whiteboard animation services and what sorts of videos might be best for you.