Bring more creativity into your business.


When TruScribe and other video content creators talk about a video series, we’re not referring to a series of Hollywood films, or a television program.  A video series is a different type of content, with different potential audiences and messages.  So what defines a video series, and how can your organization benefit from one? A
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Fashion is designed to tell a visual story that appeals to consumers the brand’s visual story becomes a part of the consumer’s individual visual story.
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When it comes to recommendations, a good whiteboard video production company should also have some sage advice when it comes to use of color. That advice almost always involves using only one color—an accent color.
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Creativity is important in a way that can directly affect how a product is designed, how it sells, and how your team continues their work.
The idea of “good” visual storytelling can be approached from many angles, from how much it increases viewer engagement through how well the viewer retains the information after viewing the visual narrative.  There’s another metric, though, that follows close behind retention: action.   When it comes to social movements, visual storytelling needs to be retainable
While there are few “never” situations with imagery, today we look at these types of visuals as they affect a script—the same script.
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Like many of the performing arts, voiceover can often seem almost mystical to those of us who aren’t directly involved. Voice acting is a special kind of talent that necessitates being quick on the uptake, taking direction graciously, and adapting quickly to client needs. We’ve talked about this for years, but it’s important to remember, though, that
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At TruScribe, every part of your whiteboard video is designed to serve and amplify your message.  It’s that message—and the script that will articulate it—that often causes the most difficulty in the early stages of whiteboard video production.   That’s why starting from a message you’ve already used in old content can provide an early
Visual storytelling and marketing aren't equations but rather discussions of what people connect with. Here are some best practices.