Mastering Social Media for Customer Retention
December 02, 2021
Social media isn’t the sort of tool you wind up and forget about. You want your customers to engage with your social media platforms—and when they do, they want you to engage with them. Keep up with social media and keep retention high!
- Published in Content Marketing, Content Trends, External Communications, Products and Services
Take It Personally: Content Marketing Trends for 2022
November 30, 2021
How do your users interact with the product? Are they posting online about it? Are they using it in combination with your other products? Keeping track will help you with product design going forward, and help you encourage social media and online celebration of your brand.
- Published in Content Marketing, Content Trends
2022: Trends and Predictions in Communications
November 23, 2021
As the world continues to demand adaptation and growth from successful organizations, TruScribe looks at communication trends going into 2022!
Dune: Visualizing a Changing Universe
November 12, 2021
Dune is a film that tackles colossal issues, colossally—interplanetary politics, economics, war, religion—and strikingly personal concepts, intimately. Read on to see why this sci-fi phenomenon is taking the world by storm!
- Published in Content Marketing, Content Trends, News, Scribology, Visual Storytelling
Here to Win: Squid Game’s Perfect Design
October 28, 2021
Squid Game's hold on audiences worldwide is incredible. Join us as TruScribe looks at the landmark show and analyzes the design principles that have made it a smash hit!
- Published in Content Marketing, Content Trends, Creativity in Business, News, Scribology, Visual Storytelling
Olympians Biting Medals: How a Visual Transcends its Origins, and then Some
September 16, 2021
We know that words shift in meaning over time, but what happens to visual storytelling over time? Follow our examination of this Olympian tradition to explore this question, and explore how visuals take on meanings (and change them) over time.
- Published in Content Marketing, Content Trends, Creativity in Business, Sales, Visual Storytelling
Laughing More at Work
September 14, 2021
There’s something inherently weird about reading an article that purports to seriously examine humor. I think it’s in the bloodless effort to analyze humor with exacting, almost scientific language. Like this from Universal Class: “Humor events are defined as ‘discrete social behaviors that a producer intentionally creates for an audiences that influences audience positive affect.’”
- Published in Content Marketing, Content Trends, Creativity in Business, Sales, Visual Storytelling
What is a Whiteboard Animation Storyboard?
August 18, 2021
If you’ve ever watched the special features on a DVD or Blu-Ray of a film you enjoyed, you may have been introduced to Hollywood storyboarding. This tends to take the form of a series of single, hand-drawn frames, designed to give the filmmakers an early idea of what they want key scenes (or all scenes,
- Published in Content Marketing, Content Trends, Creativity in Business, Sales, Visual Storytelling
Meanwhile, Back on Earth
July 30, 2021
There aren’t a lot of wholly unique takes to have on the space flights of Richard Branson and Jeff Bezos, so I won’t really pretend that I’m creating one here. Typically, responses are somewhere on the spectrum between “Billionaire joyrides are foolish” to “These were indeed historic moments,” and I’m not going to bother giving
- Published in Content Marketing, Content Trends, Creativity in Business, Visual Storytelling
