Blog
Bring more creativity into your business.
Magic Frames: The Drone Photo Awards 2021
January 27, 2022
There’s something particularly arresting about drone photography that is absolutely on display in the 2021 Drone Photo Awards, fifteen entries of which are showcased by CNN here. I think the singular magic of the technique is its ability to change how we think about visual storytelling. It’s understandable to think of visual storytelling—and storytelling more
- Published in Scribology, Visual Storytelling, Whiteboard Video
For the Right Reasons: Trends in Business Ethics
January 25, 2022
What is it that truly makes customers respect a company today? More and more, the answer lies in the company's values, and how they express them. How do you present your values to your customers?
- Published in Content Trends, External Communications, Products and Services, Whiteboard Video
Successful B2B Communication in 2021: A Retrospective
January 20, 2022
Storytelling, customer research, narrowing your target audience to the point of personalization, using strong content marketing—these might’ve been on marketers’ minds in 2019, but they’re no longer merely good ideas. In 2021, they were absolutely requisite.
- Published in Content Marketing, External Communications, Products and Services, Sales, Whiteboard Video
Behind the Recommendations
January 18, 2022
We know that our clients are clever enough to understand our design principles and content creation methods, and this is why we don’t tell them what to do. We do, however, make recommendations--read on to learn why!
- Published in Scribology, Visual Storytelling, Whiteboard Video
Reaching Visual Learners Through Whiteboard
January 13, 2022
While much time and energy is spent on certain learning styles, the visual learning style deserves more focus--and one great way to serve visual learners is whiteboard video!
- Published in Human Resources, Training & Development, Whiteboard Video
Beyond Visual Learning
January 11, 2022
Learning styles are no longer considered quite as set-in-stone as they once were—and that's a good thing. We're learning that we're all at least partly visual learners, and our learning styles change over time.
- Published in Human Resources, Training & Development
The Power of Storytelling in Healthcare
January 06, 2022
We might associate storytelling with many endeavors, including entertainment, but many of us might be surprised to know how beneficial the practice can be in healthcare—for both patients and providers.
- Published in External Communications, Products and Services, Visual Storytelling
First Impressions: Storytelling in Design
January 04, 2022
Whether you're committed to the fundamentals of storytelling or looking to try something different, like gamifying your communications, one thing is for sure: storytelling in design is vital to lasting and meaningful engagement with your customers.
How Professional Whiteboard Videos Improve Online Presence
December 23, 2021
Whiteboard video is good for your online presence--very good. Join us as we zero in on some great ways to leverage the strengths of your whiteboard video to engage your customers and elevate your brand's online presence!
- Published in External Communications, Whiteboard Video
