TruScribe’s Response to COVID-19
March 24, 2020
We at TruScribe are monitoring the novel coronavirus, COVID-19, carefully and updating our policies and procedures to respond to the evolving situation. If you have a project started or planned with TruScribe, we will get it done.
- Published in News
Improving Sales with Visual Storytelling
August 13, 2020
Through emotion, visual confections, the right visuals, and a good story, you’ll see more engagement with your brand and higher sales numbers.
- Published in Visual Storytelling
Selfish, Emotional, and Necessary: The Lizard Brain
August 12, 2020
Evolution isn’t a straight shot with a goal in mind. It’s a long, involved affair that frequently leaves dead ends and evidence of its processes. One of the most common kinds of evidence it leaves are vestigial elements. These are a sort of biological residue of previous forms. Tailbones and similar structures qualify as vestigial, as
- Published in Scribology
Inspired to Draw, Inspired to Watch Because of Dopamine
August 11, 2020
The principle of surprise is a key element of TruScribe’s content creation style. It tells us that experiencing the unexpected has a rather specific effect in the brain. It causes the brain to release the neurotransmitter dopamine, which causes the brain to become, and remain, curious. Of course, dopamine affects more than a person’s level
- Published in Scribology
Your Whiteboard Video Production Team
August 04, 2020
The whiteboard video process is collaborative. Let’s take a look at the different roles and abilities that go into great whiteboard video.
- Published in Content Marketing, Visual Storytelling
Your Video Marketing FAQ: Top 5 Questions Answered
July 31, 2020
We’ve got the answers to 5 commonly asked questions about video marketing – answers that will help guide you along your video journey.
- Published in Content Marketing
Let’s take a look at 5 common video marketing mistakes and the ways that these challenges can be overcome.
- Published in Content Marketing
How to Say It: Content Types in Training and Development
July 29, 2020
There’s no silver bullet when it comes to training content but content type matters for engagement, retention rates, reusability, and budget, among others.
- Published in Training & Development Content
Generating Leads with Video Marketing
July 28, 2020
Video marketing isn’t just about views, though those are crucial—it’s about next steps and in using it to generate leads. Purposeful content creation works.
- Published in Content Marketing
Training Creativity
July 24, 2020
How do you incorporate creativity into training? It is possible to teach creativity and incorporate it into nearly all facets of training and development.
- Published in Creativity in Business
