Blog
Bring more creativity into your business.
Why Isn’t My Whiteboard Video Animated?
August 11, 2022
Why isn't your whiteboard video animated? The short answer is that we want your video to be as effective as possible, and animation limits that.
- Published in Whiteboard Video
Fall Video Marketing Trends
August 10, 2022
Sometimes it’s good to follow the crowd, and rarely is this more true than with successful marketing trends. As 2022 gets underway proper, those trends are providing some great guidance on how to reach your target audience, in the way they want to be reached.
What is a Video Series?
August 09, 2022
When TruScribe and other video content creators talk about a video series, we’re not referring to a series of Hollywood films, or a television program. A video series is a different type of content, with different potential audiences and messages. So what defines a video series, and how can your organization benefit from one? A
- Published in Whiteboard Video
Visuals: Driving Beliefs and Myths
August 04, 2022
Why do people believe weird stuff? Is it an innate trait? Is it learned—nurtured by life events that, over time, create an intensely skeptical (or perhaps intensely credulous) mind? Or is something else at play?
- Published in Content Trends, News, Visual Storytelling
The Process of Creativity and Innovation
August 02, 2022
The process of creativity and innovation can be learned and applied to every aspect of your business. These tips will help your team grow and innovate.
- Published in Creativity in Business
Metaphors and More: How Image Types Affect a Script
July 28, 2022
While there are few “never” situations with imagery, today we look at these types of visuals as they affect a script—the same script.
- Published in Visual Storytelling
Five Advantages of Whiteboard Storytelling
July 26, 2022
Human hand, strong synchronization, simple designs, great audio, and a compelling medium are some reasons why whiteboard video is effective.
- Published in Visual Storytelling, Whiteboard Video
Simplicity in Design
July 21, 2022
As a case study, brutalism helps us think about the value of simplicity in design. There's a reason the style was popular, and might be coming back. You can communicate a lot of messages by employing simple visual design.
- Published in Whiteboard Video
Adapting to Change: The Cinema Case Study
July 19, 2022
Dark social channels aren’t some kind of sinister plot—they’re the channels that see over 80% of brands’ outbound sharing. It’s time to develop a dark social strategy and take advantage of… the dark side!
