by Andrew Herkert | May 28, 2020 | Content Marketing, Content Trends, Whiteboard Video
If you’re thinking that video is a part of everything these days, well, you’re right. Video has been, and will continue to be, immensely popular; YouTube would not be the world’s second largest search engine if this weren’t so. So how does video fit into sales? What...
by Andrew Herkert | May 27, 2020 | Content Trends, Human Resources
At TruScribe, if we often say that whiteboard video is great for any topic. But it’s absolutely necessary for tougher topics. Human Resources compliance training sessions and presentations are often seen as tough topics, as they’re frequently lengthy and rather dry. ...
by Andrew Herkert | May 26, 2020 | Whiteboard Video
For ages, thinkers around the world have marveled at the paradox of making simple, straightforward content. Steve Jobs once opined that “Simple can be harder than the complex”. And Blaise Pascal famously opened a letter with “I’m sorry I wrote you such a long letter;...
by Andrew Herkert | May 22, 2020 | Content Marketing, Content Trends
3 Tips and 3 Things to Try Want to reach over a half-billion professionals – including 10 million C-Level executives, 63 million decision makers, and 90 million senior-level influencers? Of course you do. And that means you need to launch marketing on LinkedIn. The...
by Andrew Herkert | May 21, 2020 | Creativity in Business
Design thinking isn’t a simple ergonomic exercise or another word for creativity. It’s a novel way of thinking that focuses on market research to keep the consumer’s needs in mind. It can be applied across functions in business, with numerous benefits to the firm...
