by Andrew Herkert | Apr 27, 2020 | Creativity in Business
Have you checked out online whiteboard tools, like in Zoom, for your remote team meetings? How has it gone? Today, Eric Oakland, TruScribe’s Chief Innovation Officer, walks through 5 best practices for using online whiteboards to make your team meetings more...
by Andrew Herkert | Apr 24, 2020 | Creativity in Business
With everything going on over the last couple of months, I’ve found myself more and more preoccupied by the word “authenticity”. It’s one of those words that gets thrown around a lot, especially when consumer reports like this one find that 86% of consumers say...
by Andrew Herkert | Apr 2, 2020 | Creativity in Business
Say you’re in charge of marketing at the Discovery Channel. It’s the tenth anniversary of Shark Week, and you’ve got to decide on what kind of communications you’re going to use to promote the event. As you search for the right promotional messaging, your...
by Andrew Herkert | Apr 1, 2020 | Creativity in Business
The verdict is in: creativity is extremely important to business. From greater revenue to dealing with change, the benefits of creativity are better understood every day. Along with posts extolling the virtues of creativity are numerous guidelines to employing the...
by Andrew Herkert | Mar 5, 2020 | Creativity in Business
Adapt to new challenges with empathy and understanding Let’s say you’re tasked with implementing a new type of business software that your team will use daily. You’ve been told promising things like, “this will increase project efficiency,” or that it will...
by Andrew Herkert | Feb 27, 2020 | Content Trends, Creativity in Business, Human Resources
Bridging the Gap Between Creative Content and Human Resources At some of the biggest and brightest companies in the world, creativity is not only celebrated, but practiced and prized in every department. Creativity encourages employee engagement, leading to better...
