by Andrew Herkert | Aug 4, 2020 | Whiteboard Video
It Takes a Village to Create a Whiteboard Animation Whiteboard video, like most video, doesn’t happen in a vacuum. Like most productions, it involves multiple personnel collaborating across functions. Video is almost never a one-person job. Whiteboard in particular...
by Andrew Herkert | Jul 13, 2020 | Content Trends, Sales, Whiteboard Video
Looking for a way to shake up your sales cycle? Or, better yet, looking for a way to speed up and shorten your sales cycle? Well, we’ve got the answer you’re waiting for with Scribing as a Sales Solution—TruScribe’s unique content that engages customers...
by Andrew Herkert | Jul 7, 2020 | Content Marketing, Content Trends, Whiteboard Video
With over half of marketing professionals worldwide naming video as the type of content with the best ROI, it’s no surprise that video marketing continues to rise in popularity. People watch more videos than ever before. YouTube is the second most popular search...
by Andrew Herkert | Jul 2, 2020 | Visual Storytelling, Whiteboard Video
Content repurposing, or reusing existing content in new ways to reach a broader audience, is a great way to release quality messages with minimal cost. The old adage about not fixing that which isn’t broken comes to mind; if your content is strong, don’t...
by Andrew Herkert | Jun 25, 2020 | Visual Storytelling, Whiteboard Video
More and more organizations recognize the value of visual storytelling in their marketing, communications, and other functions. Increased use of the approach has led to the emergence of some very interesting trends. As with any style or mode of work, the proliferation...
by Andrew Herkert | Jun 24, 2020 | Whiteboard Video
Entrepreneur Coach Michael Noice wants us to understand creativity as the single largest determiner of success in the modern era. In contemporary business, “winning is not about being bigger, richer, or working harder than the competition. Increasingly,...
