Blogs
10 Books We Recommend for the Creative Businessperson
9 books we recommend for business people across a variety of categories who find themselves trying to gain, maintain, or sustain that elusive quality of creativity.
Is Creativity a Skill or a Talent?
To unlock our innate talent to think creatively, we need to build back up the confidence, skill, and imagination we had as children.
7 Podcast Recommendations for Creative Entrepreneurs
A selection of our favorite podcasts to turn on based on wherever you may land on the business creativity spectrum.
What is Whiteboard Animation? | Definition and Purpose
Whether you’ve seen something called “whiteboard animation,” “scribe video,” “hand-drawn video” or even “doodle video,” chances are you’re familiar with whiteboard video in one of its various manifestations.
Read this Before Writing a Script for an Explainer Video
There are three techniques you can keep in mind when writing a script for an explainer video. Keeping these techniques in mind will give you a basic framework to build off of and hopefully help to elevate your writing as a whole.
Whiteboard Animation Pricing | What to Consider
“How much will my whiteboard animation video cost?”
As with any video or creative project, the answer to that question can be complex and depends on a number of variables. And it’s an answer that’s ever changing. But here are a few insights from our experience.
Advantages of Creativity in Business
Why focus on creativity in business? What are the advantages? How does creativity help your company grow?
Video Marketing Pros and Cons
With the video marketing industry racing full speed ahead, we thought it might be useful to step back, slow down, and evaluate some of the pros and cons of video marketing.
Benefits of Using Whiteboard Videos to Promote Your Brand
Marketing and promotional videos come in many shapes and sizes. And with the proliferation of technology, users can be more creative than ever. But the simple, engaging, and interactive whiteboard video is still one of the very best ways to share information about...