Our Method
We love to draw. Every line directly supports your message. No extraneous doodles or flourishes. Sure, we’ll add other media when it adds value to the story. But we’re always making the complex simple and delivering that human heart/mind connection.
Our approach to storytelling is based on neuroscience. “Scribology” is our application of that research. It guides how we develop memorable stories that grab viewer attention.
Our Vision
We make communication more effective by expanding the way the world understands and retains ideas, situations, and opportunities.
Our Guarantee
We’ve delighted customers since our first video in January 2011. Our clients consistently provide positive feedback. This gives us the confidence to offer a money-back guarantee if you don’t receive at least a 200% return on your project that follows the TruScribe production process. Simply contact your TruScribe representative and we will write you a check for the value of our work.
Well-Crafted Process
From kickoff to video delivery, TruScribe’s video production process is effective, collaborative, and straightforward.
Speed
Even if your topic is highly complicated or
technical, our skilled artists will transform your message into a finished video in 20 working days. Even fewer days if it is expedited!
Collaboration
Every step of our production process is visible to you and whomever you designate through our online collaboration portal
- Make script comments
- Annotate each version of your drawings
- Review and comment on your video
Leadership
Andrew ‘AJ’ Herkert 
CEO & Co-Founder
Jim Herkert
COO & President, Co-Founder
Bessie Cherry
Interim Director, Operations & Marketing
What We Care About – Our Values
“Anyone who can only think of one way to spell a word obviously lacks imagination.” – Mark Twain
Blog
Why a Whiteboard Animation Video Company Is Your HR Team’s Secret Weapon
Are you struggling trying to get employees to pay attention to critical HR communications? We get it. Benefits packages, onboarding, compliance updates, and culture initiatives aren't exactly the stuff of viral excitement. But they are essential. At TruScribe, we...
Hand-Drawn Explainer Video vs. Motion Graphics: Which Is Better?
Key takeaways: Hand-drawn explainer videos build trust, stir emotion, and clarify complexity in a way that sticks. Motion graphics can be flashy, but they often lack the warmth and approachability of hand-drawn content. TruScribe’s whiteboard videos use...
Enhancing Med Tech Communication with Whiteboard Animation Videos
Communicating complex medical technologies and device functionalities is no easy task. Here is how whiteboard animation videos simplify these concepts for enhanced engagement and improved information retention. Key takeaways Whiteboard animation videos make medical...