by Andrew Herkert | May 13, 2020 | Whiteboard Video
What do you look for in a whiteboard video company? Don’t worry, that’s 100% rhetorical, and not just because a blog post is a pretty one-way street—it’s also because most people don’t have a ready answer. Even working for a whiteboard company myself, I can...
by Andrew Herkert | May 12, 2020 | Content Trends, Human Resources, Whiteboard Video
It’s hard to overestimate the importance of training in an employee’s effectiveness. Even the most skilled new hire needs an understanding of their employer’s processes, expectations, support tools, culture, and more. Whiteboard video is a hand-drawn form of video. It...
by Andrew Herkert | May 7, 2020 | Content Marketing, Content Trends
Separately, both video content and content marketing have seen a remarkable rise in interest and effectiveness in the last several years. Video content marketing, their inevitable and profitable combination, has seen similar growth in use and discussion. So let’s...
by Andrew Herkert | May 6, 2020 | Visual Storytelling
Visual storytelling can be a powerful tool to enhance your company’s communications. “Visuals attract people and give your customers an easy way to understand and remember your message,” reports Limelight Marketing’s Brandee Johnson. Interested in increasing your...
by Andrew Herkert | May 5, 2020 | Content Marketing, Content Trends
You don’t need much beyond the numbers to show you why content marketing is a strategy worth exploring. Boasting returns that include 55% more site traffic, quintuple the leads, and being overall 13 times more likely to generate a return on your investment, content...