by Andrew Herkert | Mar 12, 2020 | Visual Storytelling
“We tend to find that the ‘story’ is the key link between most of our clients, irrespective of their discipline,” says Kieron Molloy of Conran Design Group. Story is a human coding language. And visuals are a key element of storytelling. As the...
by Andrew Herkert | Mar 11, 2020 | Content Marketing, Content Trends
Getting the Most Out of Video Content Marketing When you’re making a marketing video, you need to make it count. Production can be expensive, and competition isn’t hard to come by. Most companies have included video content in their marketing to at least...
by Andrew Herkert | Mar 10, 2020 | Content Marketing, Content Trends
Video marketing is a powerful, enduring, and effective way to market. Year after year the stats back this up- 96% of marketing professionals surveyed by Animoto invested ad dollars in video marketing, and 91% of those folks were pleased with their ROI. Stats also show...
by Andrew Herkert | Mar 5, 2020 | Creativity in Business
Adapt to new challenges with empathy and understanding Let’s say you’re tasked with implementing a new type of business software that your team will use daily. You’ve been told promising things like, “this will increase project efficiency,” or that it will...
by Andrew Herkert | Mar 3, 2020 | Scribology, Whiteboard Video
At TruScribe, we’re proud to say that we’ve got the best of both worlds, in personnel and in principle to consistently create the best whiteboard animation videos. Our team is made up of hardworking, experienced professionals. Our production is steered by guidelines...
