by Andrew Herkert | Jun 5, 2019 | Content Marketing, Content Trends
The marketing and SEO landscape is ever-changing. Staying on top of trends is crucial. We learned (and reinforced) a lot at Experience Inbound. Here are our top takeaways for you in 2019, as well as a behind-the-scenes sketchnote from one of the breakout sessions....
by Andrew Herkert | Apr 18, 2019 | Content Marketing, Content Trends, Whiteboard Video
2019 Trends for Online Video According to the oft-cited Cisco Visual Networking Index (VNI) Forecast, by 2022 a whopping 82% of all IP traffic will be video. Currently, on YouTube alone, there are over a billion hours of video watched per day. This unprecedented high...
by Andrew Herkert | Apr 11, 2019 | Content Marketing, Content Trends, Whiteboard Video
Play the Long Game or Keep it Snappy? Video has evolved: no longer just a fraction of your overall content strategy, it’s now a powerhouse and a necessity, featuring in numerous content marketing campaigns and factoring into key components of training and development....
by Andrew Herkert | Mar 18, 2019 | Content Marketing, Content Trends
It’s important to stay up-to-date with new and innovative techniques on how businesses and creators are reaching their audiences. More and more often, internet users are looking for more engaging types of content to hold their attention. This is just one reason...
by Andrew Herkert | Mar 6, 2019 | Content Marketing, Content Trends
Ever wonder where modern marketing’s most ubiquitous phrase “Content is King” originated? It was actually a premonition by none other than Bill Gates, who published an article titled Content is King on the Microsoft website back in 1996. He even predicted the meteoric...
by Andrew Herkert | Feb 28, 2019 | Content Marketing, Content Trends, Whiteboard Video
It’s no secret that video is an essential element in a successful content marketing plan. In fact, 82 percent of all Internet traffic will be video traffic by 2022 (up from 75 percent in 2017). As the mobile-first generation morphs into mobile-only, and as trusted...
