by Andrew Herkert | Mar 18, 2020 | Whiteboard Video
At TruScribe, we live on the whiteboard. Our team knows how to take a client’s message and transform it with hand-drawn visuals and voiced narration, and we work every day to improve our craft and continue to please our clients. From the outside, though,...
by Andrew Herkert | Mar 3, 2020 | Scribology, Whiteboard Video
At TruScribe, we’re proud to say that we’ve got the best of both worlds, in personnel and in principle to consistently create the best whiteboard animation videos. Our team is made up of hardworking, experienced professionals. Our production is steered by guidelines...
by Andrew Herkert | Nov 21, 2019 | Whiteboard Video
Ever lost a sock to the washing machine? You’re a target customer for day-of-the-week socks. They save you time by taking the guesswork out of your foot wardrobe. Buy a few matching sets, and even if you lose a sock or two, you’ll never be out a pair. The...
by Andrew Herkert | Oct 3, 2019 | Scriptwriting, Visual Storytelling, Whiteboard Video
We’ve all heard that tiresome (yet true) trope: a picture is worth a thousand words. And we all believe it, right? Why, then, when it comes to marketing, advertising, animation and associated media, are we so quick to add more images, or more complexity to our...
by Andrew Herkert | Sep 26, 2019 | Content Marketing, Content Trends, Whiteboard Video
As B2B video marketing has emerged as the leader of the content marketing pack, it can be cumbersome to keep up with current trends, not to mention expensive and time-consuming to deliver loads of video. The good news? You can keep it simple and still succeed. Take...
by Andrew Herkert | Sep 12, 2019 | Content Marketing, Content Trends, Whiteboard Video
Content marketers are currently riding a wave of video marketing that shows no sign of cresting any time soon. A recent study by Vidyard and the Aberdeen Group revealed some staggering statistics related to video marketing success. Highlights include: Increased...
