Video Marketing Pros and Cons

Video Marketing Pros and Cons

What to Consider when Creating Professional Video Content The value of digital video marketing is staggering—at $135 billion and growing, what was once considered a trend is now a content marketing standard. Consumers love videos. Companies are coming up with new...
Sound Advice: Audio, Video, and Your Story

Sound Advice: Audio, Video, and Your Story

When it comes to most video, sound is often overlooked, tacked on as an afterthought, or hastily arranged due to time, money, or talent constraints. Although video is a highly visual medium, audio is a make or break element when it comes to effective storytelling via...