by Jim Herkert | Dec 4, 2024 | Scriptwriting
Our creative team partners with you to craft video scripts that not only align with your goals but captivate and inspire your target audience. Key takeaways: A well-crafted script is the foundation of any impactful video, delivering clarity, engagement, and inspiring...
by Jim Herkert | Nov 20, 2024 | Scriptwriting
It’s not always easy to engage people with technical, complex information. Try bringing in storytelling techniques and using whiteboard videos. Key takeaways: Focus on storytelling by including relatable examples and incorporating analogies to make your message...
by Jim Herkert | Sep 30, 2024 | Scriptwriting, Whiteboard Video
HR and benefits communicators face the complex task of engaging a diverse workforce that crosses generational lines, cultural backgrounds, and technology comfort levels. Addressing these issues necessitates a nuanced approach to video script writing focused on...
by Andrew Herkert | Jul 5, 2022 | Content Trends, External Communications, Scriptwriting, Whiteboard Video
Do you love public speaking? Is the first feeling you get after hearing that you’ll be giving a speech best described as “joyful exuberance?” Congratulations! That’s great. Unfortunately, most people feel quite differently. That’s why...
by Andrew Herkert | Jun 28, 2022 | Content Trends, Creativity in Business, Scribology, Scriptwriting, Whiteboard Video
The director’s cut is a fascinating phenomenon. To some, it’s a chance to finally complete or fix a film that budget or studio troubles shuttered too early. To others… well, I’ll let Ridley Scott explain (for context, this comes from a prelude to the...
by Andrew Herkert | Jun 23, 2022 | Content Trends, External Communications, Internal Communications, Scriptwriting, Whiteboard Video
At TruScribe, we’re often asked if we have a template or tried-and-true, always-successful approach to scriptwriting. The answer is no, and yes: we don’t have a template, but that is part of why our approach to scriptwriting is always successful. Let’s...
