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Why are stories so engaging?
At TruScribe, we’re big on the power of stories. There are a number of factors that help explain why stories are so engaging.
Content Marketing Wild West
A lot can be learned about content marketing from 19th-century medicine shows. The give-and-ask style shows that content marketing isn't just a fad.
What makes a creative work environment?
It takes more than creative people to get the most of creativity in your workplace.  As you might guess, it takes non-creative people as well. Even then, you’ve only addressed the personnel side of the equation.  When we think of maximizing the benefits of creativity, we need to think about consciously building a creative work
Myth of the Short Attention Span
If you’ve bought into the myth that you need short content, you might be surprised to learn that the average viewer watches 6.8 minutes to a typical video.
Why Houdini Still Fascinates
Only a few short years after the dawn of cinema, Harry Houdini had figured out how to use its tools for misdirection, relatability, and more.
To become a business or help a business, a creative must embrace the financial realities—and possibilities—of their efforts.
TruScribe’s content boasts the increased engagement and retention that can shorten your sales cycle and drive up interest in your brand.
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Why isn't my whiteboard video animated?
Why isn't your whiteboard video animated? The short answer is that we want your video to be as effective as possible, and animation limits that.
How Visuals Drive our News
The right visual story can tell the truth about a complex moment in seconds. We retain their messages and, years later, describe them as a window into the zeitgeist.

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