by Andrew Herkert | Jul 16, 2020 | Content Marketing, Content Trends, Scribology
How often have you heard someone say, “Well, you’ve got to keep your ads short – after all, people’s attention spans are so short these days!”? Let’s just go ahead and burst that bubble right now! If you’ve bought into this myth in the past, you might be surprised to...
by Andrew Herkert | Oct 5, 2012 | Content Marketing, Content Trends
Think back to the worst PowerPoint presentation you’ve ever had to sit through. We’re talking about drab slides, poorly-chosen animations and – worst of all – slide after slide of dry, boring bullet points. Remember exactly how it felt to sit and listen to the...