by Andrew Herkert | Aug 9, 2022 | Whiteboard Video
When TruScribe and other video content creators talk about a video series, we’re not referring to a series of Hollywood films, or a television program. A video series is a different type of content, with different potential audiences and messages. So what...
by Andrew Herkert | Aug 4, 2022 | Content Trends, News, Visual Storytelling
Why do people believe weird stuff? Is it an innate trait? Is it learned—nurtured by life events that, over time, create an intensely skeptical (or perhaps intensely credulous) mind? Or is something else at play? I’m not writing this to shame...
by Andrew Herkert | Aug 2, 2022 | Creativity in Business
Better than ever before, businesses are learning the value of creativity. In communications, leadership, sales, and elsewhere, business analysts celebrate creative and innovative thinking. But how do you know when you’re being creative and when you’re...
by Andrew Herkert | Jul 28, 2022 | Visual Storytelling
When we talk about types of visuals or imagery at TruScribe, we’re thinking about how their design will best match the voiced script. Should the accompanying visuals be simple and straightforward? Should you choose ornamented and complicated visuals? Would...
by Andrew Herkert | Jul 26, 2022 | Visual Storytelling, Whiteboard Video
What is it about whiteboard video that makes it so effective? At TruScribe, we can answer that question in a variety of ways. It is, after all, what we do. But in this piece, we decided to zero in on five of the key strengths of whiteboard...
