by Andrew Herkert | Nov 1, 2012 | Scribology
We’ve all seen it: A friend, family member or colleague has a genius startup idea for a product, service or cause, but the idea falters before ever making an impact. Why? Your connection failed to reach his target audiences in a compelling, memorable manner. To...
by Andrew Herkert | Oct 31, 2012 | Whiteboard Video
In 2012, we collaborated with the Wall Street Journal (WSJ) to explain the fiscal cliff. The video is featured on Wall Street Journal (WSJ) Live and combines TruScribe whiteboard animation with scenic video and expert interviews. It’s narrated and fronted by David...
by Andrew Herkert | Oct 31, 2012 | Whiteboard Video
Nobody wants to worry about legal issues and finding the right attorney. But there are times when it’s a necessary part of life. And it’s during those periods that you need the easiest and most cost-effective way to obtain legal advice. Back in 2012, we teamed up...
by Andrew Herkert | Oct 29, 2012 | Whiteboard Video
When you are creating a whiteboard animation video to promote a product or teach a demonstration, finding the right voiceover talent is critical. In fact, research shows that using the right voice can cause a 35% increase in conversion. Are you wondering how to find...
by Andrew Herkert | Oct 16, 2012 | Content Marketing, Content Trends
You’ve developed the most compelling content about your company for an online video and you’re almost ready to launch it into the webisphere. You have a great story, it addresses the pain that your audience is experiencing, and it makes you look great! It...