by Andrew Herkert | Jun 23, 2020 | Creativity in Business
Depending on the nature of your business, you might already have a strong idea of how creativity and innovation benefit your company. If you’re anything like TruScribe, the line is direct: our creative output benefits our clients, which benefits us. However,...
by Andrew Herkert | Jun 17, 2020 | Creativity in Business
Few trends in pop culture have stuck around as lastingly as the genre that George A. Romero invented: the zombie movie. With The Walking Dead going strong after ten seasons, video games full-to-bursting with zombie escapades, and zombie fiction like World War Z...
by Andrew Herkert | Jun 10, 2020 | Creativity in Business, Scribology
David Fincher is used to risk. “I am like, ‘If we are not out on the ledge juggling chainsaws, then we are doing ourselves a huge disservice”. From his early days as a production head through his co-founding of Propaganda Films and rising success, Fincher has never...
by Andrew Herkert | Jun 4, 2020 | Creativity in Business
TruScribe’s passion is for communication. We are, as our saying goes, drawn to change. While we might have different reasons for getting into whiteboard video, we celebrate many of the same great visual storytellers that came before us. In this blog series, we look...
by Andrew Herkert | Jun 2, 2020 | Creativity in Business
Sam Seidel, Director of K12 Strategy + Research at the Hasso Plattner Institute of Design at Stanford (also known as the Stanford D.School), gets at the very heart of design thinking in education when he describes educators’ desire to meet student needs. “I’m...
by Andrew Herkert | May 21, 2020 | Creativity in Business
Design thinking isn’t a simple ergonomic exercise or another word for creativity. It’s a novel way of thinking that focuses on market research to keep the consumer’s needs in mind. It can be applied across functions in business, with numerous benefits to the firm...