by Andrew Herkert | May 4, 2019 | Scribology
Scribology is Science + Art Creating great content doesn’t only mean great art. When TruScribe started creating whiteboard animation videos in 2011 we knew we wanted to create more than just fun videos. We looked to science to figure out what would make our...
by Andrew Herkert | Aug 1, 2017 | Scribology
Working as TruScribe artist requires enormous amounts of brain power. From creating visual concepts based on client scripts to communicating effectively with creative agencies and coworkers to executing the final drawings under the scrutiny of the video camera –...
by Andrew Herkert | Mar 13, 2017 | Content Marketing, Content Trends, Scribology
As the first installment of our “March of Minds” retrospective, we look back at a video we produced for the TEDx Hogeschool Utrecht event from back in 2011. Age old philosophical discussions of free will have been brought to relevance due to our...
by Andrew Herkert | Jan 2, 2015 | Content Trends, Scribology, Training & Development, Whiteboard Video
Surprise your learners with TruScribe training videos — a learning method that really works Wouldn’t it be great if you could just pour knowledge directly into employees’ heads? Because when it comes to training, providing the information is the easy part. What’s...
by Andrew Herkert | Jul 21, 2014 | Scribology
It was a fantastic experience for our whole team to create a whiteboard video with Weird Al Yankovic. While it may seem like he’s just poking fun at corporate lingo, he’s actually doing us a favor. He’s pointing out a pitfall any of us could fall...
by Andrew Herkert | Nov 19, 2012 | Scribology
Many people are not aware that the user experience is a central part of the design of a successful product. That experience involves the science and art of designing a product so that it is easy to use, meets expectations and business goals. There is an entire...
