by Andrew Herkert | Feb 3, 2022 | Content Marketing, Content Trends, External Communications, Internal Communications, Scriptwriting, Whiteboard Video
There are lots of good tips on how to select the best voiceover talent to read your script, and others on how to get the best out of that talent once you’re in session, but today, we’re going to be focusing on the step that comes first: writing your script with...
by Andrew Herkert | Feb 1, 2022 | Content Trends, External Communications, Internal Communications, Scribology, Whiteboard Video
What’s your worst fear with your business communications? Is it that you’ll frustrate or anger your recipients? Do you worry that your message is too long, or too short? How about the most important question of all: is your message even clear?...
by Andrew Herkert | Jan 27, 2022 | Scribology, Visual Storytelling, Whiteboard Video
There’s something particularly arresting about drone photography that is absolutely on display in the 2021 Drone Photo Awards, fifteen entries of which are showcased by CNN here. I think the singular magic of the technique is its ability to change how we think...
by Andrew Herkert | Jan 25, 2022 | Content Trends, External Communications, Products and Services, Whiteboard Video
In cinema, every audience member has a line they draw (consciously or subconsciously) between which actions a character can take and remain likeable, and those which they cannot. Similarly, even characters coded as villains can earn sizable amounts of sympathy...
by Andrew Herkert | Jan 20, 2022 | Content Marketing, Content Trends, External Communications, Products and Services, Sales, Whiteboard Video
As an organization that deals intimately with B2B communications, we at TruScribe are deeply interested in trends and best practices in the space. After months of pandemic life, we’d seen a lot of change, although many best practices and strategies remained...
by Andrew Herkert | Jan 18, 2022 | Scribology, Visual Storytelling, Whiteboard Video
When you come to TruScribe, we don’t expect you to know everything about whiteboard video. All we ask is a chance to tell your story for you, in the best way we know—and that way is whiteboard. This means that we expect to get questions from our clients...
