by Andrew Herkert | Aug 6, 2016 | Scriptwriting, Whiteboard Video
In these days of 24/7 connection and mobile everything, the impact of videos on sales and marketing is a no-brainer for marketers and sales reps. The question now is – how do you write a compelling whiteboard video script? That of course depends on your product...
by Andrew Herkert | Aug 4, 2016 | Whiteboard Video
Volkswagen’s Got Game The Volkswagen brand is known for its engineering excellence, forward-thinking product styling, and its creative marketing. (Darth Vader anyone?) This creativity is part of the corporate culture, so it’s not surprising Volkswagen’s After Sales...
by Andrew Herkert | Mar 23, 2016 | Whiteboard Video
It’s no surprise that 2015 was a big, exciting year. When this happens, it’s common to recap the year with a ‘Best of’ list! Here’s some of the best whiteboard video of 2015. From retail to biomedical, we’ve worked to move the messages of some...
by Andrew Herkert | Jun 2, 2015 | Scriptwriting, Whiteboard Video
Many of our customers need to deliver their content to multiple national and cultural audiences. Traditional methods of translating video content can be limited in effectiveness and even distract the audience. Lowering engagement can diminish retention and follow-up...
by Andrew Herkert | Mar 31, 2015 | Video Software, Whiteboard Video
There’s no doubt that whiteboard video is a popular video type for training. You’ve likely seen it, used it, or maybe your team has even created one. Whiteboard videos provide a highly engaging and effective video format for transferring knowledge from the expert to...
by Andrew Herkert | Jan 2, 2015 | Whiteboard Video
For over thirty years, Weird Al Yankovic has been pointing a funhouse mirror at popular culture. His 2014 album, “Mandatory Fun” proves that out. When Al Yankovic asked TruScribe to point that goofy mirror at our own industry with a whiteboard...