by Andrew Herkert | Dec 14, 2021 | Content Trends, Products and Services, Whiteboard Video
As we move through the final quarter of 2021, it’s undeniable that the transition in 2022 will be perhaps more subtle than we’d like. “In 2022 the COVID-19 pandemic will continue to impact our lives in many ways,” writes Bernard Marr for Forbes, citing the...
by Andrew Herkert | Dec 9, 2021 | Content Trends, External Communications, Training & Development, Whiteboard Video
While earning my Paralegal certificate, I remember a question coming up a few times relating to just why study, and understanding, of the law was so important. Consistently, the response was short and effective (and I am paraphrasing a bit, as it’s been a...
by Andrew Herkert | May 14, 2021 | Whiteboard Video
There are few topics that matter more to people than their finances, and it’s no mystery why. Yet despite the importance of financial security, many of us struggle to understand the intricacies of our finances, and as CNBC reported in 2018, avoid the topic with...
by Andrew Herkert | Apr 14, 2021 | Whiteboard Video
It seems like we’re stuck with ‘the attention economy,’ despite numerous voices calling out the phenomenon as unhealthy and unfortunate. The term, traced to theoretical physicist Michael Goldhaber’s 1997 announcement that the world’s economy was transitioning from a...
by Andrew Herkert | Feb 10, 2021 | Content Trends, Products and Services, Scriptwriting, Whiteboard Video
In business and in everyday life, all of us occasionally struggle to communicate the ideas that mean the most to us. When a listener isn’t engaging with something we find exciting, important, or novel, it can be disheartening—especially when the topic is a major...
by Andrew Herkert | Feb 1, 2021 | Whiteboard Video
As life sciences firms say goodbye to 2020 and look to find a new, positive normal, an examination of emergent and significant video trends in 2021 can provide a roadmap to success. How will your firm’s video content look in 2021? And what kinds of trends will you...
