by Andrew Herkert | Jan 13, 2021 | Content Trends, Sales
Cold emailing, reaching out to prospects, that all-or-nothing first impression: these are the tough parts of any salesperson’s job. Once you have a rapport with someone, you can ascertain the direction of the conversation. Are you driving towards a conversion, or...
by Andrew Herkert | Aug 13, 2020 | Content Trends, Sales, Visual Storytelling
Visual storytelling is a straightforward concept. Use visuals to reinforce and strengthen the message of your communications. See higher engagement with that message as well as increased retention. So how can we take this approach and use it for most...
by Andrew Herkert | Jul 13, 2020 | Content Trends, Sales, Whiteboard Video
Looking for a way to shake up your sales cycle? Or, better yet, looking for a way to speed up and shorten your sales cycle? Well, we’ve got the answer you’re waiting for with Scribing as a Sales Solution—TruScribe’s unique content that engages customers...
by Andrew Herkert | Apr 21, 2020 | Whiteboard Video
One of the best things about content marketing is its ability to reach people in a different way than traditional marketing. Whether it’s through a personal touch, an educational or entertaining story, or more, content marketing focuses on providing valuable and...
