by Andrew Herkert | Oct 13, 2019 | News
We’ve been working with artists and illustrators for over 8 years and value working with talented creatives. We are looking for freelance illustrators and artists (W-9 is required) for a new project. If you have strong conceptual skills, clean linework drawing...
by Andrew Herkert | Oct 10, 2019 | Content Marketing, Content Trends
In today’s digital world, creating compelling content is the key to standing out. According to the Content Marketing Institute (CMI), 63% of business don’t have a documented content strategy, and yet 86% of B2C marketers think content marketing is critical. Lack of...
by Andrew Herkert | Oct 8, 2019 | Creativity in Business
Creativity. No longer limited to a marketing department buzzword, creativity in business has evolved beyond a nebulous concept applicable only to a specific subset of companies focused on innovation into a bona fide value add. In addition to giving companies a...
by Andrew Herkert | Oct 3, 2019 | Scriptwriting, Visual Storytelling, Whiteboard Video
We’ve all heard that tiresome (yet true) trope: a picture is worth a thousand words. And we all believe it, right? Why, then, when it comes to marketing, advertising, animation and associated media, are we so quick to add more images, or more complexity to our...
by Andrew Herkert | Oct 1, 2019 | Creativity in Business
Ikea. Apple. GE. Fidelity. Nike. Aside from being globally recognized household names, can you guess what these companies (and many more) have in common? They’ve all made huge strides in their business by embracing design thinking as part of their marketing...