Advantages of Creativity in Business

Why focus on creativity in business? What are the advantages? How does creativity help your company grow? As a creative professional who started a creative company, I dreamed about the company being full of creativity, across the board. Creativity is our business. We...
Video Marketing Pros and Cons

Video Marketing Pros and Cons

What to Consider when Creating Professional Video Content The value of digital video marketing is staggering—at $135 billion and growing, what was once considered a trend is now a content marketing standard. Consumers love videos. Companies are coming up with new...