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Iterative Strategies for Impactful Benefits Communication

Iterative Strategies for Impactful Benefits Communication

by Jim Herkert | Sep 27, 2024 | Employee Benefits, Human Resources, Internal Communications

This guide for HR directors explains the importance of having an iterative approach to benefits communication and provides practical steps for effectively incorporating employee feedback. Key takeaways: Understand your employees and their needs. Set objectives to meet...
The Ultimate HR Guide to Effective Benefits Communication

The Ultimate HR Guide to Effective Benefits Communication

by Jim Herkert | Sep 19, 2024 | Employee Benefits, Human Resources, Scribology

Whiteboard videos unlock understanding and open minds. Key Takeaways: Employees find benefits such as HSAs, retirement plans, and compensation structures overwhelming due to their complexity and technical jargon. There is a pressing need for benefits information to be...
7 Steps to Building an Effective Benefits Communication Strategy

7 Steps to Building an Effective Benefits Communication Strategy

by Jim Herkert | Sep 12, 2024 | Employee Benefits, Human Resources, Internal Communications

Enhance the way you communicate employee benefits information with these seven best practices for your communication strategy. Key takeaways: Define clear goals using the SMART tool. Personalize your strategy to your audiences Choose the right training methods Get the...
Understanding Authenticity

Understanding Authenticity

by Andrew Herkert | Aug 30, 2022 | Content Trends, Scribology, Visual Storytelling, Whiteboard Video

With everything going on over the last couple of months, I’ve found myself more and more preoccupied by the word “authenticity”. It’s one of those words that gets thrown around a lot, especially when consumer reports like this one find that 86% of consumers say...
Breaking Down Silos to Unify and Profit

Breaking Down Silos to Unify and Profit

by Andrew Herkert | Aug 23, 2022 | Content Trends, Human Resources, Internal Communications, Training & Development

A siloed work experience is a problematic one.  This is well-acknowledged throughout the business world, and yet reversing the trend remains harder than spotting it.  Let’s take a look at what it means to be siloed, how businesses can best approach breaking...
Logos: Rock ‘n’ Roll’s Finest Branding

Logos: Rock ‘n’ Roll’s Finest Branding

by Andrew Herkert | Aug 16, 2022 | Content Trends, External Communications, Products and Services, Scribology, Visual Storytelling, Whiteboard Video

In our previous piece on symbols and meaning, I argued that “the logos of modern brands are modern myth-making.”  I stand by it, but wish I’d expanded on it a bit more.  Logos provide a vital mnemonic and cultural purpose for all brands who use them,...
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