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Breaking Through Ambiguity with Whiteboard

Breaking Through Ambiguity with Whiteboard

by Andrew Herkert | Feb 1, 2022 | Content Trends, External Communications, Internal Communications, Scribology, Whiteboard Video

What’s your worst fear with your business communications?  Is it that you’ll frustrate or anger your recipients?  Do you worry that your message is too long, or too short?  How about the most important question of all: is your message even clear?...
Magic Frames: The Drone Photo Awards 2021

Magic Frames: The Drone Photo Awards 2021

by Andrew Herkert | Jan 27, 2022 | Scribology, Visual Storytelling, Whiteboard Video

There’s something particularly arresting about drone photography that is absolutely on display in the 2021 Drone Photo Awards, fifteen entries of which are showcased by CNN here.  I think the singular magic of the technique is its ability to change how we think...
Behind the Recommendations

Behind the Recommendations

by Andrew Herkert | Jan 18, 2022 | Scribology, Visual Storytelling, Whiteboard Video

When you come to TruScribe, we don’t expect you to know everything about whiteboard video.  All we ask is a chance to tell your story for you, in the best way we know—and that way is whiteboard.  This means that we expect to get questions from our clients...
Dune: Visualizing a Changing Universe

Dune: Visualizing a Changing Universe

by Andrew Herkert | Nov 12, 2021 | Content Marketing, Content Trends, News, Scribology, Visual Storytelling

The critics need you to know that Dune is big.  Jackson Piercy calls it “massive in pure scale and in box office revenue” and Manohla Dargis calls it a “work on a large scale” and extols the “monumentality of [Director Denis] Villeneuve’s world building.” ...
Here to Win: Squid Game’s Perfect Design

Here to Win: Squid Game’s Perfect Design

by Andrew Herkert | Oct 28, 2021 | Content Marketing, Content Trends, Creativity in Business, News, Scribology, Visual Storytelling

The meteoric success of “Squid Game” is unparalleled in quite a few ways.  Netflix is certainly happy with it—“It’s only been out for nine days, and it’s a very good chance it’s going to be our biggest show ever,” NBC quoted the streaming platforms co-CEO Ted...
Whiteboard Video Hits and Misses: Making the Right Choices for your Message

Whiteboard Video Hits and Misses: Making the Right Choices for your Message

by Andrew Herkert | Apr 6, 2021 | Scribology, Visual Storytelling

There are a lot of ways that whiteboard animation can truly supercharge your audience’s engagement and retention—but there are also a lot of ways that it can miss the mark.  Instead of exploring these positives and negatives through purely theoretical discussion,...
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