by Andrew Herkert | Jul 26, 2012 | Content Trends, Training & Development, Whiteboard Video
One of the greatest aspects of the growth of the modern internet has been the democratization of vast amounts of knowledge. If you’re interested in learning how to complete simple tasks, you can bet there’s a “how to” article out there that will meet your needs. On...
by Andrew Herkert | Jul 18, 2012 | Whiteboard Video
Updated April 2019 It isn’t just “kids these days” that have their noses buried in their mobile devices. Smartphone penetration around the world has never been higher, which has resulted in the tremendous growth of video content as an effective mobile marketing...
by Andrew Herkert | Jul 12, 2012 | Whiteboard Video
Many of us face difficult obstacles every day that we have to overcome. But do yours challenge you mentally and physically? After working with Spartan Race, we have a new definition of what an obstacle actually entails. Are you Spartan tough? Voted the best obstacle...
by Andrew Herkert | Jun 13, 2012 | Whiteboard Video
Now that you have created a great new whiteboard video, the next step is to help people find it online. There are many ways to do that, but three of the best channels are YouTube, your website/blog and other social networks. Working together, and using the following...
by Andrew Herkert | Mar 20, 2012 | Whiteboard Video
Starting in 2012, YouTube’s algorithm started accounting for the view-through rate of a video as a large determining factor for search position and suggested videos. This shift signaled a move toward rewarding viewer engagement with a video and away from...
by Andrew Herkert | Nov 11, 2011 | Whiteboard Video
We really think that as more people see and become interested in video scribing, there are going to be even more techniques added to the list in an attempt to innovate and stand-out. At the end of our first video, Susan Weinschenk Ph.D., quoted Albert Einstein. He...
