Blogs
Year of the Whiteboard!
Where do new ideas get legs? The Whiteboard. Recent years have shown, however, that the many divides of the business landscape across verticals and disciplines are indeed being bridged. The silos are coming down. In 2017 alone, we saw marketing and product teams...
What is Your Business’ Content Plan?
Do you have a content plan for the next quarter? The times of the billboard and flashing lights are dead as technology trends increase and truly map the path for innovation in our future. With this technology transition over the last couple of years we have seen the...
Scribe For Action Producer POV
SCRIBE FOR ACTION WINNER - NORTH STAR ALLIANCE North Star Alliance’s network of Blue Box clinics help hard-to-reach populations in Africa; mobile populations left without access to the most basic health services. Since 2006 they have expanded to 40 clinics, 3...
2017 Scribe For Action Applications Open
It is our favorite time of year, Scribe For Action season! Launched in 2014, our Scribe For Action program donates TruScribe’s whiteboard animation services and software to selected non-profit organizations. In 2017, we will once again select four qualified...
Recharging Your Brain Power
Working as TruScribe artist requires enormous amounts of brain power. From creating visual concepts based on client scripts to communicating effectively with creative agencies and coworkers to executing the final drawings under the scrutiny of the video camera - the...
The Business Benefits of Whiteboard Animation Video
Sure, there’s no arguing with the fact that whiteboard animations look great and are fun to watch. However, this unique medium has so much more to offer than strict entertainment value. In fact, there are a number of circumstances in which the use of whiteboard...
Announcing Squigl Whiteboard Animation Software
SQUIGL IS LIVE! Squigl, a groundbreaking Whiteboard Animation software platform that turns text to video, is finally here! We're thrilled to make the big announcement and this is just the beginning. When we first launched TruScribe whiteboard animation software in...
Marketing and Moral Persuasion
As the first installment of our "March of Minds" retrospective, we look back at a video we produced for the TEDx Hogeschool Utrecht event from back in 2011. Age old philosophical discussions of free will have been brought to relevance due to our information rich...
Content Marketing for Professionals: Enterprise Marketer
Is a whitepaper more effective for content marketing than a case study? What’s the best way to target our next blog post? Does your company focus on mobile strategy or web strategy? What kinds of mobile integrations will enhance our product’s adoption rate? Every...