Whiteboard Videos
Hand-drawn whiteboard explainer videos use continuous visual motion to simplify complex B2B ideas, improve understanding, and support marketing, sales, corporate communication, and training outcomes.
Choosing among the Top Animation Companies in the US for B2B Video starts with clarity, credibility, and measurable outcomes. TruScribe helps enterprise teams turn complex ideas into memorable hand-illustrated whiteboard videos, training content, tradeshow animations, and mixed-media productions backed by Scribology, a neuroscience-based method built for comprehension, retention, and action.

Explore B2B animation services built to clarify complex ideas and increase audience engagement.
Hand-drawn whiteboard explainer videos use continuous visual motion to simplify complex B2B ideas, improve understanding, and support marketing, sales, corporate communication, and training outcomes.
TruScribe copywriters turn drafts, outlines, presentations, interviews, or source materials into focused scripts optimized for narration, pacing, visual cues, and whiteboard animation production.
Adapt finished videos for global and accessible audiences with translated scripts, foreign-language voiceover, subtitles, closed captions, sound design, music, and narration options.
Fast, attention-grabbing 30-second whiteboard videos help exhibitors pull attendees into the booth, communicate a key hook quickly, and spark deeper sales conversations.
Hybrid production combines web-recorded interviews, on-location footage, customer-supplied video, expert editing, and TruScribe illustration for compelling corporate and marketing content.
Illustrated learning content supports eLearning, compliance, onboarding, product education, virtual sessions, and instructor-led training with visuals designed to improve retention.

TruScribe begins by understanding your audience, message, business objective, and communication environment. For US-based B2B teams, that often means aligning stakeholders across marketing, sales, L&D, HR, compliance, or executive leadership before production begins.
Trusted by enterprise teams that need complex messages understood, remembered, and acted on.
TruScribe brings strategy, illustration, production, and measurable communication value together.
TruScribe has delivered 5,000+ projects for complex B2B communication needs.
The proprietary Scribology method applies neuroscience to attention, timing, retention, and clarity.
US-based production supports enterprise teams nationwide with virtual collaboration and reliable delivery.
Trusted by Walmart, Merck, Medtronic, Siemens, Fidelity, HPE, UKG, and more.
Experienced leadership behind neuroscience-backed B2B visual storytelling.

Co-Founder | CEO
Andrew 'AJ' Herkert is the Co-Founder and CEO of TruScribe, the pioneering whiteboard animation studio he helped establish in 2010. With over 15 years of leadership in the B2B visual communications space, AJ has been instrumental in growing TruScribe into a trusted partner for Fortune 500 companies and organizations worldwide. Under his guidance, TruScribe has delivered more than 5,000 projects and accumulated over 100 million video views. AJ is passionate about leveraging neuroscience-backed storytelling to help businesses simplify complex ideas and drive measurable results. His commitment to innovation and client success has made TruScribe the leading provider of whiteboard video solutions for industries ranging from healthcare and financial services to technology and manufacturing.

Chief Operating Officer
James Herkert serves as Chief Operating Officer at TruScribe, the family-owned and operated whiteboard video studio founded in 2010. In his role, James oversees the day-to-day operations that enable TruScribe to deliver more than 500 high-quality whiteboard animation videos annually to B2B clients across the globe. His operational expertise ensures that each project — from Fortune 500 training programs to complex sales enablement campaigns — is executed with precision, consistency, and measurable impact. James is dedicated to maintaining TruScribe's reputation for excellence, upholding the company's client-first values, and supporting the proprietary Scribology process that sets TruScribe apart in the whiteboard animation industry. His work helps clients in healthcare, technology, finance, and beyond achieve clarity in their most critical communications.

CEO & President, Co-Founder
Jim Herkert is the CEO, President, and Co-Founder of TruScribe, the family-run whiteboard video studio he co-founded in 2010. With a decade and a half of experience in B2B visual communications, Jim has led the company to become pioneers of the original whiteboard video format for corporate communications. He has overseen the delivery of over 5,000 projects for more than 1,000 clients worldwide, including globally recognized organizations such as Microsoft, NASA, Google, and Walmart. Jim's vision — to make communication more effective by expanding how the world understands and retains ideas — drives TruScribe's proprietary Scribology method, rooted in neuroscience and cognitive science. His leadership reflects a deep commitment to client outcomes and transformative storytelling.
The strongest B2B animation companies combine strategic messaging, script development, visual storytelling, production discipline, and business fluency. TruScribe focuses specifically on complex B2B communication, using its Scribology method to sequence ideas visually, direct attention, and improve comprehension. Its track record includes 5,000+ projects for 1,000+ organizations worldwide.
Get practical guidance on the right video approach for your audience.
Recognition for information security training excellence.
Trusted record across thousands of projects.
Proven by enterprise and global brands.
Tell us about your audience, message, timeline, and goals. TruScribe will help identify the right B2B video approach and next steps.
For immediate assistance, feel free to give us a direct call at (888) 648-4944. You can also send us a quick email at getscribing@truscribe.com.
For immediate assistance, feel free to give us a direct call at (888) 648-4944. You can also send us a quick email at getscribing@truscribe.com.