Whiteboard Explainers
TruScribe’s flagship hand-drawn whiteboard videos use continuous visual motion to explain complex enterprise ideas, improve comprehension, and help audiences remember critical messages across marketing, training, and sales.
TruScribe creates enterprise explainer videos that make complex initiatives, products, training, and sales messages easier to understand and remember. Since 2010, our hand-illustrated whiteboard approach has helped Fortune 500 teams clarify high-stakes ideas with neuroscience-backed storytelling, strategic scripting, professional production, and polished delivery for audiences across departments, regions, and languages.

End-to-end explainer video strategy, scripting, illustration, production, localization, and training content for enterprise teams.
TruScribe’s flagship hand-drawn whiteboard videos use continuous visual motion to explain complex enterprise ideas, improve comprehension, and help audiences remember critical messages across marketing, training, and sales.
Copywriters develop, refine, or transform your source materials into scripts optimized for visual pacing, voiceover timing, whiteboard animation, and clear enterprise communication.
Strategic communication support helps teams clarify initiatives, change management programs, and organizational priorities before turning them into videos, illustrated presentations, or visual communication assets.
Hybrid production combines web-recorded interviews, on-location footage, customer-supplied media, editing, and TruScribe illustration to create richer enterprise video content.
Professional narration, multilingual translation, foreign-language voiceover, subtitles, closed captions, music, and sound effects help enterprise videos reach broader and more accessible audiences.
Illustrated learning content supports onboarding, compliance, technical training, product education, and self-paced eLearning with visuals designed to improve engagement and retention.

We start by clarifying your audience, business goal, source materials, approval needs, and key message. This step helps enterprise stakeholders align early before scripting, illustration, narration, and production decisions begin.
See why global brands trust TruScribe to turn complex messages into clear visual stories.
TruScribe helps enterprise teams make complex messages clear, memorable, and actionable.
TruScribe has specialized in whiteboard animation for enterprise communications since 2010.
The proprietary Scribology method applies cognitive science to improve attention, comprehension, and retention.
More than 1,000 B2B clients trust TruScribe, including Walmart, Merck, Medtronic, Siemens, and Fidelity.
Strategy, scripting, illustration, narration, editing, localization, and accessibility work together under one process.
Experienced leaders in enterprise whiteboard video production.

Co-Founder | CEO
Andrew 'AJ' Herkert is the Co-Founder and CEO of TruScribe, the pioneering whiteboard animation studio he helped establish in 2010. With over 15 years of leadership in the B2B visual communications space, AJ has been instrumental in growing TruScribe into a trusted partner for Fortune 500 companies and organizations worldwide. Under his guidance, TruScribe has delivered more than 5,000 projects and accumulated over 100 million video views. AJ is passionate about leveraging neuroscience-backed storytelling to help businesses simplify complex ideas and drive measurable results. His commitment to innovation and client success has made TruScribe the leading provider of whiteboard video solutions for industries ranging from healthcare and financial services to technology and manufacturing.

Chief Operating Officer
James Herkert serves as Chief Operating Officer at TruScribe, the family-owned and operated whiteboard video studio founded in 2010. In his role, James oversees the day-to-day operations that enable TruScribe to deliver more than 500 high-quality whiteboard animation videos annually to B2B clients across the globe. His operational expertise ensures that each project — from Fortune 500 training programs to complex sales enablement campaigns — is executed with precision, consistency, and measurable impact. James is dedicated to maintaining TruScribe's reputation for excellence, upholding the company's client-first values, and supporting the proprietary Scribology process that sets TruScribe apart in the whiteboard animation industry. His work helps clients in healthcare, technology, finance, and beyond achieve clarity in their most critical communications.

CEO & President, Co-Founder
Jim Herkert is the CEO, President, and Co-Founder of TruScribe, the family-run whiteboard video studio he co-founded in 2010. With a decade and a half of experience in B2B visual communications, Jim has led the company to become pioneers of the original whiteboard video format for corporate communications. He has overseen the delivery of over 5,000 projects for more than 1,000 clients worldwide, including globally recognized organizations such as Microsoft, NASA, Google, and Walmart. Jim's vision — to make communication more effective by expanding how the world understands and retains ideas — drives TruScribe's proprietary Scribology method, rooted in neuroscience and cognitive science. His leadership reflects a deep commitment to client outcomes and transformative storytelling.
TruScribe’s enterprise explainer videos combine strategic messaging, script development, hand-drawn illustration, animation, narration, and post-production into a polished communication asset. The format is especially effective for explaining complex products, internal initiatives, training topics, change management programs, and sales enablement messages because visuals unfold sequentially, helping viewers build a clear mental model.
Connect with TruScribe for guidance on your explainer video project.
Recognized excellence in information security training.
Neuroscience-backed process for stronger message retention.
Trusted by global enterprise and Fortune 500 teams.
Tell us about your audience, message, timeline, and goals. Our team will help define the right explainer video approach and next production steps.
For immediate assistance, feel free to give us a direct call at (888) 648-4944. You can also send us a quick email at getscribing@truscribe.com.
For immediate assistance, feel free to give us a direct call at (888) 648-4944. You can also send us a quick email at getscribing@truscribe.com.