Video Production
Produce polished business videos through web-recorded interviews, on-location filming, professional editing, and message-focused direction that supports training, marketing, sales, and internal communication goals.
TruScribe helps Dallas businesses turn complex messages into clear, memorable videos for training, sales, marketing, and change management. From strategy and scripting to filming, editing, narration, and whiteboard animation, our neuroscience-backed approach supports corporate teams across Dallas’s fast-moving healthcare, technology, finance, and enterprise sectors with videos built to engage and drive action.

Strategic video services that clarify complex business messages and improve audience engagement.
Produce polished business videos through web-recorded interviews, on-location filming, professional editing, and message-focused direction that supports training, marketing, sales, and internal communication goals.
Create engaging hand-drawn whiteboard videos that simplify complex ideas, guide attention, and improve audience understanding through TruScribe’s neuroscience-backed Scribology method.
Build dynamic video campaigns with personalized content and automation, helping organizations deliver tailored messages that improve engagement, customer connection, and conversion rates.
Develop communication strategies and creative concepts that align stakeholders, support learning objectives, and turn business priorities into focused video content.
Transform technical, complex, or unfinished messaging into clear scripts that are easy to understand, engaging to watch, and ready for production.
Adapt videos for broader audiences with translation, narration, subtitles, closed captions, and accessibility support for inclusive and consistent communication.

We clarify your audience, business objective, core message, and success metrics before production begins. For Dallas teams managing fast-moving internal initiatives or market launches, this keeps every creative decision aligned with measurable communication goals.
See how leading organizations use TruScribe videos to improve clarity, engagement, and measurable communication results.
TruScribe combines strategic thinking, visual storytelling, and measurable communication expertise.
Scribology uses neuroscience and cognitive science to make Dallas business messages easier to understand.
Over 5,000 completed projects give your production proven structure, quality control, and business focus.
Trusted by Microsoft, NASA, Google, Walmart, and other organizations with complex communication needs.
Flexible remote and production workflows support Dallas teams, stakeholders, and distributed review cycles.
Experienced visual storytellers focused on measurable communication outcomes.

Co-Founder | CEO
Andrew 'AJ' Herkert is the Co-Founder and CEO of TruScribe, the pioneering whiteboard animation studio he helped establish in 2010. With over 15 years of leadership in the B2B visual communications space, AJ has been instrumental in growing TruScribe into a trusted partner for Fortune 500 companies and organizations worldwide. Under his guidance, TruScribe has delivered more than 5,000 projects and accumulated over 100 million video views. AJ is passionate about leveraging neuroscience-backed storytelling to help businesses simplify complex ideas and drive measurable results. His commitment to innovation and client success has made TruScribe the leading provider of whiteboard video solutions for industries ranging from healthcare and financial services to technology and manufacturing.

Chief Operating Officer
James Herkert serves as Chief Operating Officer at TruScribe, the family-owned and operated whiteboard video studio founded in 2010. In his role, James oversees the day-to-day operations that enable TruScribe to deliver more than 500 high-quality whiteboard animation videos annually to B2B clients across the globe. His operational expertise ensures that each project — from Fortune 500 training programs to complex sales enablement campaigns — is executed with precision, consistency, and measurable impact. James is dedicated to maintaining TruScribe's reputation for excellence, upholding the company's client-first values, and supporting the proprietary Scribology process that sets TruScribe apart in the whiteboard animation industry. His work helps clients in healthcare, technology, finance, and beyond achieve clarity in their most critical communications.

CEO & President, Co-Founder
Jim Herkert is the CEO, President, and Co-Founder of TruScribe, the family-run whiteboard video studio he co-founded in 2010. With a decade and a half of experience in B2B visual communications, Jim has led the company to become pioneers of the original whiteboard video format for corporate communications. He has overseen the delivery of over 5,000 projects for more than 1,000 clients worldwide, including globally recognized organizations such as Microsoft, NASA, Google, and Walmart. Jim's vision — to make communication more effective by expanding how the world understands and retains ideas — drives TruScribe's proprietary Scribology method, rooted in neuroscience and cognitive science. His leadership reflects a deep commitment to client outcomes and transformative storytelling.
TruScribe produces B2B videos for training, onboarding, sales enablement, marketing, change management, and internal communications. Our work includes on-location filming, web-recorded interviews, professional editing, whiteboard explainer videos, personalized videos at scale, narration, subtitles, and accessible versions. Each project is built around the message your audience needs to understand and remember.
Connect with our team for clear answers and project guidance.
Recognized excellence in training video communication.
Proven visual communication experience since 2010.
Large-scale production record for B2B clients.
Tell us about your audience, message, timeline, and goals. Our team will respond with practical next steps for your video project.
For immediate assistance, feel free to give us a direct call at (888) 648-4944. You can also send us a quick email at getscribing@truscribe.com.
For immediate assistance, feel free to give us a direct call at (888) 648-4944. You can also send us a quick email at getscribing@truscribe.com.