Strategy & Ideas
Plan persuasive video content with a communication strategy that aligns audience needs, business goals, key messages, and the right production format before creative work begins.
Bring your message to life with Video Production Services in Maine that clarify complex ideas, engage viewers, and support real business outcomes. From Portland startups to statewide teams managing seasonal campaigns, TruScribe creates strategy-led videos, scripted stories, whiteboard explainers, narration, and edited productions designed to make critical communication easier to understand and remember.

Strategy, scripting, filming, whiteboard animation, personalization, and accessibility for clearer business communication.
Plan persuasive video content with a communication strategy that aligns audience needs, business goals, key messages, and the right production format before creative work begins.
Develop concise, engaging scripts that simplify technical or organizational topics, create narrative flow, and help viewers understand and retain important information.
Produce polished videos using web-recorded interviews, on-location filming, editing, narration, and visual storytelling tailored to your communication goals.
Create automated personalized video campaigns using dynamic content to deliver relevant messages that improve engagement, customer connection, and conversion potential.
Transform complex ideas into memorable hand-drawn whiteboard videos that guide attention, improve comprehension, and support stronger message retention.
Adapt video content for broader audiences with translation, professional narration, subtitles, closed captions, and accessibility support for inclusive communication.

We begin by defining your audience, communication challenge, and desired outcome. For Maine organizations reaching coastal customers, rural teams, or statewide stakeholders, this step ensures the video speaks clearly to the people who matter most.
See how clear visual storytelling helps organizations simplify complex messages and drive measurable audience engagement.
TruScribe combines strategic clarity, visual science, and proven execution for communication that sticks.
Our Scribology method uses neuroscience to improve attention, comprehension, and message retention.
Maine teams can rely on 5,000+ completed projects and structured remote collaboration.
Trusted by Fortune 500 brands including Microsoft, NASA, Google, Walmart, and more.
Flexible workflows support Maine launches, trainings, campaigns, and distributed stakeholder reviews.
Experienced leaders behind clear, memorable visual storytelling.

Co-Founder | CEO
Andrew 'AJ' Herkert is the Co-Founder and CEO of TruScribe, the pioneering whiteboard animation studio he helped establish in 2010. With over 15 years of leadership in the B2B visual communications space, AJ has been instrumental in growing TruScribe into a trusted partner for Fortune 500 companies and organizations worldwide. Under his guidance, TruScribe has delivered more than 5,000 projects and accumulated over 100 million video views. AJ is passionate about leveraging neuroscience-backed storytelling to help businesses simplify complex ideas and drive measurable results. His commitment to innovation and client success has made TruScribe the leading provider of whiteboard video solutions for industries ranging from healthcare and financial services to technology and manufacturing.

Chief Operating Officer
James Herkert serves as Chief Operating Officer at TruScribe, the family-owned and operated whiteboard video studio founded in 2010. In his role, James oversees the day-to-day operations that enable TruScribe to deliver more than 500 high-quality whiteboard animation videos annually to B2B clients across the globe. His operational expertise ensures that each project — from Fortune 500 training programs to complex sales enablement campaigns — is executed with precision, consistency, and measurable impact. James is dedicated to maintaining TruScribe's reputation for excellence, upholding the company's client-first values, and supporting the proprietary Scribology process that sets TruScribe apart in the whiteboard animation industry. His work helps clients in healthcare, technology, finance, and beyond achieve clarity in their most critical communications.

CEO & President, Co-Founder
Jim Herkert is the CEO, President, and Co-Founder of TruScribe, the family-run whiteboard video studio he co-founded in 2010. With a decade and a half of experience in B2B visual communications, Jim has led the company to become pioneers of the original whiteboard video format for corporate communications. He has overseen the delivery of over 5,000 projects for more than 1,000 clients worldwide, including globally recognized organizations such as Microsoft, NASA, Google, and Walmart. Jim's vision — to make communication more effective by expanding how the world understands and retains ideas — drives TruScribe's proprietary Scribology method, rooted in neuroscience and cognitive science. His leadership reflects a deep commitment to client outcomes and transformative storytelling.
TruScribe supports strategy, scripting, web-recorded interviews, on-location filming, professional editing, whiteboard explainers, personalized video campaigns, narration, subtitles, closed captions, and accessibility support. Each production is shaped around the audience, message, and desired business outcome, whether the goal is training, sales enablement, marketing, onboarding, or organizational change.
Get practical guidance on the best video approach for your goals.
TruScribe supports organizations in Maine and beyond with flexible remote and production-ready video services.
Nationwide
Service Area
15 Years
Experience
5,000+
Projects
Share your location and production needs with our team.
Recognized excellence in training video communication.
Established visual communications partner since 2010.
Proven delivery across thousands of client projects.
Tell us about your goals, audience, timeline, and message. Our team will help you identify the right video approach and next steps.
For immediate assistance, feel free to give us a direct call at (888) 648-4944. You can also send us a quick email at getscribing@truscribe.com.
For immediate assistance, feel free to give us a direct call at (888) 648-4944. You can also send us a quick email at getscribing@truscribe.com.