Booth Videos
Fast, eye-catching 30-second whiteboard videos built for exhibit hall attention spans, helping attendees understand your hook quickly and move into meaningful conversations with sales reps.
Turn busy corporate events and trade show floors into high-engagement brand moments with TruScribe sketch booth services. From 30-second attention-grabbing booth videos to live graphic recording and hand-illustrated event visuals, our neuroscience-backed approach helps attendees understand your message quickly, remember it longer, and start better conversations with your team.

Visual event services that attract attention, simplify complex ideas, and extend engagement beyond the booth.
Fast, eye-catching 30-second whiteboard videos built for exhibit hall attention spans, helping attendees understand your hook quickly and move into meaningful conversations with sales reps.
Live in-person or virtual artists illustrate meetings, workshops, conference sessions, and breakouts in real time, creating a visual anchor during the event and a lasting summary afterward.
Custom hand-drawn illustrations for booth displays, presentations, campaign visuals, and sales tools that replace generic imagery with distinctive branded artwork attendees can remember.
Blocked, mapped, and scenic infographics that turn data, processes, customer journeys, or complex ecosystems into approachable visuals for posters, presentations, handouts, and follow-up campaigns.
Scriptwriting and message development for booth videos, presentations, and event visuals, with pacing, voiceover timing, visual cues, and audience comprehension built into the process.
Hybrid event video support using web-recorded interviews, on-location footage, editing, and whiteboard illustration to create compelling pre-show, booth, or post-show content.

We begin with your event goals, audience, booth traffic strategy, and core message. TruScribe helps identify the visual format that will best support awareness, attendee engagement, sales conversations, or post-event follow-up.
Trusted by major brands to make complex event, sales, and training messages clearer.
TruScribe combines strategy, illustration, and brain-science-backed storytelling to make event messages stick.
Our Scribology method uses neuroscience to guide attention, timing, comprehension, and retention.
Trusted by Walmart, Merck, Medtronic, Siemens, Fidelity, HPE, UKG, and more.
More than 5,000 completed projects give our team deep event communication experience.
In-person and virtual formats support conferences, workshops, webinars, and trade shows worldwide.
Experienced visual communicators for high-stakes corporate events.

Co-Founder | CEO
Andrew 'AJ' Herkert is the Co-Founder and CEO of TruScribe, the pioneering whiteboard animation studio he helped establish in 2010. With over 15 years of leadership in the B2B visual communications space, AJ has been instrumental in growing TruScribe into a trusted partner for Fortune 500 companies and organizations worldwide. Under his guidance, TruScribe has delivered more than 5,000 projects and accumulated over 100 million video views. AJ is passionate about leveraging neuroscience-backed storytelling to help businesses simplify complex ideas and drive measurable results. His commitment to innovation and client success has made TruScribe the leading provider of whiteboard video solutions for industries ranging from healthcare and financial services to technology and manufacturing.

Chief Operating Officer
James Herkert serves as Chief Operating Officer at TruScribe, the family-owned and operated whiteboard video studio founded in 2010. In his role, James oversees the day-to-day operations that enable TruScribe to deliver more than 500 high-quality whiteboard animation videos annually to B2B clients across the globe. His operational expertise ensures that each project — from Fortune 500 training programs to complex sales enablement campaigns — is executed with precision, consistency, and measurable impact. James is dedicated to maintaining TruScribe's reputation for excellence, upholding the company's client-first values, and supporting the proprietary Scribology process that sets TruScribe apart in the whiteboard animation industry. His work helps clients in healthcare, technology, finance, and beyond achieve clarity in their most critical communications.

CEO & President, Co-Founder
Jim Herkert is the CEO, President, and Co-Founder of TruScribe, the family-run whiteboard video studio he co-founded in 2010. With a decade and a half of experience in B2B visual communications, Jim has led the company to become pioneers of the original whiteboard video format for corporate communications. He has overseen the delivery of over 5,000 projects for more than 1,000 clients worldwide, including globally recognized organizations such as Microsoft, NASA, Google, and Walmart. Jim's vision — to make communication more effective by expanding how the world understands and retains ideas — drives TruScribe's proprietary Scribology method, rooted in neuroscience and cognitive science. His leadership reflects a deep commitment to client outcomes and transformative storytelling.
Sketch booth services use hand-drawn visuals, whiteboard-style animation, live illustration, or event-specific graphics to attract attention and explain your message quickly. For corporate events and trade shows, TruScribe can create booth loop videos, live graphic recording, illustrated presentation support, infographics, and follow-up visuals that help attendees remember key ideas after the event.
Share your event goals and get expert visual communication guidance.
Recognized excellence in security training communication
Trusted by leading enterprise organizations worldwide
Proprietary neuroscience-backed visual communication method
Tell us about your event, audience, booth goals, timeline, and visual needs. We’ll help recommend the right sketch booth format and next steps.
For immediate assistance, feel free to give us a direct call at (888) 648-4944. You can also send us a quick email at getscribing@truscribe.com.
For immediate assistance, feel free to give us a direct call at (888) 648-4944. You can also send us a quick email at getscribing@truscribe.com.