Media Production
Hybrid live-action and whiteboard production for brand stories, including web-recorded interviews, on-location shooting, editing, customer footage, illustration overlays, and finished corporate video assets.
Turn complex company messages into clear, memorable brand story videos with TruScribe, a neuroscience-backed production partner trusted by Fortune 500 teams and 1,000+ organizations worldwide. From strategy and scripting to interviews, illustration, narration, and final edits, our process helps B2B audiences understand your value faster, remember it longer, and take confident action across sales, training, and marketing.

End-to-end brand story video services that clarify complex messages through strategy, scripting, illustration, production, and localization.
Hybrid live-action and whiteboard production for brand stories, including web-recorded interviews, on-location shooting, editing, customer footage, illustration overlays, and finished corporate video assets.
Strategic messaging support that aligns your story with audience needs, change initiatives, sales goals, or campaign priorities before the first visual frame is created.
Scriptwriting and editorial assistance that turns drafts, outlines, presentations, conversations, and source materials into clear, paced scripts built for visual storytelling and voiceover.
Hand-drawn whiteboard videos using TruScribe’s Scribology method to reveal ideas in sequence, simplify complex topics, and improve audience engagement and retention.
Custom hand-drawn illustrations for campaigns, presentations, sales tools, and video visuals, replacing stock imagery with distinctive artwork that supports your brand message.
Professional narration, subtitles, closed captions, translation, foreign-language voiceovers, music, and sound effects that help brand story videos reach broader global audiences.

TruScribe begins by clarifying your audience, business goal, message complexity, and intended outcome. This strategic foundation ensures the finished brand story video does more than look polished; it explains the right idea to the right people.
See how global organizations use TruScribe videos to make important ideas easier to understand and remember.
TruScribe combines strategic storytelling, hand-drawn craft, and measurable communication outcomes.
Scribology applies neuroscience and cognitive science to help audiences understand and retain complex messages.
More than 1,000 B2B clients trust TruScribe for high-stakes corporate communications.
Over 5,000 completed projects show repeatable quality, process discipline, and production depth.
A money-back guarantee is available if you do not receive at least 200% ROI.
Experienced leaders in neuroscience-backed visual communication.

Co-Founder | CEO
Andrew 'AJ' Herkert is the Co-Founder and CEO of TruScribe, the pioneering whiteboard animation studio he helped establish in 2010. With over 15 years of leadership in the B2B visual communications space, AJ has been instrumental in growing TruScribe into a trusted partner for Fortune 500 companies and organizations worldwide. Under his guidance, TruScribe has delivered more than 5,000 projects and accumulated over 100 million video views. AJ is passionate about leveraging neuroscience-backed storytelling to help businesses simplify complex ideas and drive measurable results. His commitment to innovation and client success has made TruScribe the leading provider of whiteboard video solutions for industries ranging from healthcare and financial services to technology and manufacturing.

Chief Operating Officer
James Herkert serves as Chief Operating Officer at TruScribe, the family-owned and operated whiteboard video studio founded in 2010. In his role, James oversees the day-to-day operations that enable TruScribe to deliver more than 500 high-quality whiteboard animation videos annually to B2B clients across the globe. His operational expertise ensures that each project — from Fortune 500 training programs to complex sales enablement campaigns — is executed with precision, consistency, and measurable impact. James is dedicated to maintaining TruScribe's reputation for excellence, upholding the company's client-first values, and supporting the proprietary Scribology process that sets TruScribe apart in the whiteboard animation industry. His work helps clients in healthcare, technology, finance, and beyond achieve clarity in their most critical communications.

CEO & President, Co-Founder
Jim Herkert is the CEO, President, and Co-Founder of TruScribe, the family-run whiteboard video studio he co-founded in 2010. With a decade and a half of experience in B2B visual communications, Jim has led the company to become pioneers of the original whiteboard video format for corporate communications. He has overseen the delivery of over 5,000 projects for more than 1,000 clients worldwide, including globally recognized organizations such as Microsoft, NASA, Google, and Walmart. Jim's vision — to make communication more effective by expanding how the world understands and retains ideas — drives TruScribe's proprietary Scribology method, rooted in neuroscience and cognitive science. His leadership reflects a deep commitment to client outcomes and transformative storytelling.
A strong brand story video explains who you are, what problem you solve, why your work matters, and what the audience should do next. TruScribe focuses on making those ideas clear through strategy, scriptwriting, visual storytelling, narration, and whiteboard animation designed to improve comprehension, retention, and action.
Get clear answers before planning your next brand story video.
Recognized excellence in information security training.
Registered Wisconsin business operating since 2010.
Trusted production partner for global enterprises.
Tell us about your audience, message, and goals. TruScribe will help shape the right brand story video approach.
For immediate assistance, feel free to give us a direct call at (888) 648-4944. You can also send us a quick email at getscribing@truscribe.com.
For immediate assistance, feel free to give us a direct call at (888) 648-4944. You can also send us a quick email at getscribing@truscribe.com.