Strategy & Ideas
Develop communication strategies and creative ideas that align stakeholders, clarify goals, and turn complex business priorities into focused video concepts built for measurable impact.
TruScribe helps Greenville organizations turn complex ideas into clear, memorable videos through strategy, scripting, filming, editing, and hand-illustrated whiteboard animation. Whether you’re training teams near downtown Greenville, launching a sales enablement campaign, or explaining technical products, our neuroscience-backed approach keeps viewers engaged, improves retention, and makes every message easier to act on across every channel.

From concept to captions, TruScribe creates business videos that clarify information and move audiences to action.
Develop communication strategies and creative ideas that align stakeholders, clarify goals, and turn complex business priorities into focused video concepts built for measurable impact.
Create compelling scripts and messaging frameworks that simplify technical, organizational, or training content while keeping viewers engaged from the opening line to the final call to action.
Produce polished business videos with web-recorded interviews, on-location filming, editing, and post-production support tailored to your audience, brand, and communication objectives.
Build dynamic video campaigns using automation and personalized content to deliver tailored messages that strengthen customer connections, engagement, and conversions at scale.
Create hand-drawn whiteboard videos that reveal ideas step by step, simplify complex topics, and improve audience understanding, retention, and confidence.
Adapt finished videos for broader audiences with translation, professional narration, subtitles, closed captions, and accessibility support for training, marketing, and internal communications.

We define your audience, goals, message, and success criteria before production begins. For Greenville teams communicating across fast-growing Upstate markets, this planning keeps every video focused, practical, and tied to business outcomes.
Trusted by major organizations to turn critical business messages into clear, memorable visual stories.
TruScribe combines strategic thinking, visual storytelling, and production discipline to make complex messages easier to understand.
Neuroscience-backed storytelling helps Greenville audiences follow complex information with stronger recall and confidence.
Over 5,000 delivered projects give your team a dependable path from idea to finished video.
Chosen by Fortune 500 brands for training, sales enablement, cybersecurity, healthcare, and technology communications.
Remote interviews and scalable workflows support Greenville campaigns without slowing busy stakeholders or regional teams.
Experienced visual communicators focused on clarity and measurable results.

Co-Founder | CEO
Andrew 'AJ' Herkert is the Co-Founder and CEO of TruScribe, the pioneering whiteboard animation studio he helped establish in 2010. With over 15 years of leadership in the B2B visual communications space, AJ has been instrumental in growing TruScribe into a trusted partner for Fortune 500 companies and organizations worldwide. Under his guidance, TruScribe has delivered more than 5,000 projects and accumulated over 100 million video views. AJ is passionate about leveraging neuroscience-backed storytelling to help businesses simplify complex ideas and drive measurable results. His commitment to innovation and client success has made TruScribe the leading provider of whiteboard video solutions for industries ranging from healthcare and financial services to technology and manufacturing.

Chief Operating Officer
James Herkert serves as Chief Operating Officer at TruScribe, the family-owned and operated whiteboard video studio founded in 2010. In his role, James oversees the day-to-day operations that enable TruScribe to deliver more than 500 high-quality whiteboard animation videos annually to B2B clients across the globe. His operational expertise ensures that each project — from Fortune 500 training programs to complex sales enablement campaigns — is executed with precision, consistency, and measurable impact. James is dedicated to maintaining TruScribe's reputation for excellence, upholding the company's client-first values, and supporting the proprietary Scribology process that sets TruScribe apart in the whiteboard animation industry. His work helps clients in healthcare, technology, finance, and beyond achieve clarity in their most critical communications.

CEO & President, Co-Founder
Jim Herkert is the CEO, President, and Co-Founder of TruScribe, the family-run whiteboard video studio he co-founded in 2010. With a decade and a half of experience in B2B visual communications, Jim has led the company to become pioneers of the original whiteboard video format for corporate communications. He has overseen the delivery of over 5,000 projects for more than 1,000 clients worldwide, including globally recognized organizations such as Microsoft, NASA, Google, and Walmart. Jim's vision — to make communication more effective by expanding how the world understands and retains ideas — drives TruScribe's proprietary Scribology method, rooted in neuroscience and cognitive science. His leadership reflects a deep commitment to client outcomes and transformative storytelling.
Costs vary based on video length, production style, scripting needs, illustration complexity, filming requirements, narration, and localization. A web-recorded interview is typically simpler than a fully illustrated whiteboard explainer or personalized video campaign. TruScribe scopes each project around your audience, objective, and deliverables so you receive a clear plan before production begins.
Get clear answers from a team that simplifies complex messages.
Recognized excellence in information security training video.
Established track record in B2B visual communications.
Large-scale experience across complex corporate messages.
Share your goals, audience, timeline, and message. TruScribe will help you identify the right video strategy and next steps.
For immediate assistance, feel free to give us a direct call at (888) 648-4944. You can also send us a quick email at getscribing@truscribe.com.
For immediate assistance, feel free to give us a direct call at (888) 648-4944. You can also send us a quick email at getscribing@truscribe.com.